The Product Boss Podcast
Summary: Feeling lost in the product business world? Need to take your physical product sales and strategy to the next level? Asking yourself: Is it possible to create passive income and multiple streams of revenue in the product world? Can you make your physical product or private label business a full-time income from a side hustle? Can makers take their handmade items and manufacture in a smart way to scale their businesses and handle teams, inventory, and production? Each week, these two women entrepreneurs, product experts, and biz besties, Jacqueline and Minna have a workshop-style strategy hour of social media marketing strategies and real tactics about the challenges of a being a product entrepreneur and juggling life being a boss and mom, goal digger, coach and female business owner in this ever-changing online world. Episodes are marketing school format with actionable takeaways that include how to grow your online platforms and revenue - e-commerce business sales channels, gaining perpetual traffic to your website, such as Amazon, Shopify, and Etsy and offline, such as wholesale startup, traditional and non-traditional marketing, social media influencer marketing, creative small business marketing ideas and content calendar, scaling handmade, maker and manufacturing, product keywords and blogging, how to leverage e-commerce seller visibility, overcome entrepreneurial mindset and growth, and effectively tackle product-based struggles with productivity hacks and easy organization tips. And, last but not least, how to create an amazing life and build the business you dream of, whether you're a start-up, 6-figure business or millionaire mom. Guests include: Jasmine Star, Tyler J. McCall, OPI Nail Laquer Founder Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First and more.
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- Artist: Jacqueline Snyder and Minna Khounlo-Sithep
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Podcasts:
Pivot & Sell Stories: How a Business Quickly Pivoted Their Messaging and Product to Meet Their Customer’s Needs with Christine Herrin of Everyday Explorers
Pivot & Sell Stories: Even When You Are Scared Lean In with Kevlyn Walsh of Festive Gal
Pivot & Sell Stories: How a Business Pivoted to Find a Solution and Invented a New Product During a Crisis with Amy Bennett of Moxie Dori
Pivot & Sell Stories: How a Family Counselor Pivoted to a Thriving Product Business During COVID-19 with Jessica Miller of Bella Vida Candles
3 Must-Do’s to Selling Authentically Online
7 Creative Ways to Use Instagram Stories for Your Business
How to Build Your Confidence on Video
BONUS: Introducing the Survival Kit Course Bundle
The Truth is You Need to Get Scrappy and Other Truths and Un-Truths of Growing Your Business Right Now
Your Brain is Your Worst Enemy
How to Deal with Change
Selling Online and Being the Face of Your Brand with Rachel Ricker of Smell Sweet Company
Math Not Drama
Adapt and Thrive
Octopus Lab PART 2: Let's grow that multi-legged approach to creatively scaling your business