Theory of Content

Episode 6 - London Ho by Theory of Content

Episode 5 - Gluten Free Blogging by Theory of Content

Episode 5 - Gluten Free Blogging by Theory of Content

Episode 5 - Gluten Free Blogging by Theory of Content

Episode 4 - Good People by Theory of Content

Episode 4 - Good People by Theory of Content

Episode 4 - Good People by Theory of Content

Episode 3 - 50 Shades of Oliver Twist by Theory of Content

Episode 3 - 50 Shades of Oliver Twist by Theory of Content

Episode 3 - 50 Shades of Oliver Twist by Theory of Content

SEO is hard. Today we talk about figuring out the delicate balance between writing for bots and writing for people. Joshua gives a history of his marketing journey and offers up some sage advice that should calm your nerves about how you should think about writing. He also discusses making a key lime pie. https://reneenicoleskitchen.com/key-lime-pie/ is a great recipe for those looking to try your hand at making your own. Amber gives the Mediavine updates, keeps Joshua in check, and adds some killer color.

SEO is hard. Today we talk about figuring out the delicate balance between writing for bots and writing for people. Joshua gives a history of his marketing journey and offers up some sage advice that should calm your nerves about how you should think about writing. He also discusses making a key lime pie. https://reneenicoleskitchen.com/key-lime-pie/ is a great recipe for those looking to try your hand at making your own. Amber gives the Mediavine updates, keeps Joshua in check, and adds some killer color. Mediavine is changing the face of blogging, and Amber is leading the way! Some great supplemental material and tools mentioned here: * SEMRush: http://semrush.com * Google Webmaster Tools: http://webmaster.google.com * Does Domain Age Matter? https://www.youtube.com/watch?v=-pnpg00FWJY "I wouldn't obsess about trying to have an old domain. It's mostly about the quality of your content and the links that you get as a result of the quality of your content that determine how you're going to rank in the search engines." - Matt Cutts (former head of the Google Spam team) * Maximizing your email newsletter blog post: https://www.mediavine.com/make-the-most-out-of-your-newsletter/.

SEO is hard. Today we talk about figuring out the delicate balance between writing for bots and writing for people. Joshua gives a history of his marketing journey and offers up some sage advice that should calm your nerves about how you should think about writing. He also discusses making a key lime pie. https://reneenicoleskitchen.com/key-lime-pie/ is a great recipe for those looking to try your hand at making your own. Amber gives the Mediavine updates, keeps Joshua in check, and adds some killer color. Mediavine is changing the face of blogging, and Amber is leading the way! Some great supplemental material and tools mentioned here: * SEMRush: http://semrush.com * Google Webmaster Tools: http://webmaster.google.com * Does Domain Age Matter? https://www.youtube.com/watch?v=-pnpg00FWJY "I wouldn't obsess about trying to have an old domain. It's mostly about the quality of your content and the links that you get as a result of the quality of your content that determine how you're going to rank in the search engines." - Matt Cutts (former head of the Google Spam team) * Maximizing your email newsletter blog post: https://www.mediavine.com/make-the-most-out-of-your-newsletter/.

Today Amber and Joshua discuss Mediavine breaking sites and the response to the mistake. We talk about whether you should start your blog posts off with a photo or text. And finally we answer the question of whether or how you should think about URL exclusion. We talk about some strategies for coming up with content. https://moz.com/blog/using-google-analytics-to-power-an-effective-qa-strategy Throughout we veer off topic and discuss topics like "Keyword research" and how you should think about rankings o

Today Amber and Joshua discuss Mediavine breaking sites and the response to the mistake. We talk about whether you should start your blog posts off with a photo or text. And finally we answer the question of whether or how you should think about URL exclusion. We talk about some strategies for coming up with content. https://moz.com/blog/using-google-analytics-to-power-an-effective-qa-strategy Throughout we veer off topic and discuss topics like "Keyword research" and how you should think about rankings on your site. We discuss how to understand keywords on your site as more of a broad, categorical piece of your site that should hang in the background. The theme of today's show is very simply, if you're going to be making content, make sure that you love what you're writing, because it's the only way to ensure that people love what they're reading.