Masters of Scale show

Masters of Scale

Summary: Award-winning business advice from Silicon Valley and beyond. Iconic CEOs, from Nike to Netflix, Starbucks to Slack, share the strategies that helped them grow from startups into global brands — and to weather crisis when it strikes. Our two formats help tell the complete story of how a business grows, survives and thrives, and the mindsets of growth that keep leaders in the game.On each episode of our classic format, host Reid Hoffman — LinkedIn cofounder, Greylock partner and legendary Silicon Valley investor — proves an unconventional theory about how businesses scale, asking his guests to share their stories of entrepreneurship, leadership, strategy, management, fundraising. You’ll hear the human journey too — failures, setbacks, learnings. From our Rapid Response format, you can expect real-time wisdom from business leaders in fast-changing situations. Hosted by Bob Safian, past editor in chief of Fast Company, these episodes tackle crisis response, rebuilding, diversity & inclusion, leadership change and much more. 

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Podcasts:

 Strategy Session: The post-pandemic business, w/questions from Village Global and co-host Bob Safian, editor-at-large | File Type: audio/mpeg | Duration: 00:39:32

How do you find new markets when your old ones stall? How do you stay agile when your team is overwhelmed? And do constraints always lead to creativity — really? In this Strategy Session recorded in the height of the global pandemic, Reid fields smart questions from six entrepreneurs with Village Global, and co-hosted by our own Bob Safian. Village Global is an early-stage venture capital firm backed by some of the world’s most successful entrepreneurs. Read a transcript of Strategy Session 4 at https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 Rapid Response: BuzzFeed’s Jonah Peretti: Record-high audience, record-low revenue | File Type: audio/mpeg | Duration: 00:31:53

BuzzFeed audience is at record highs. But the pandemic's economic effects have crushed the bottom line. BuzzFeed co-founder and CEO Jonah Peretti shares how his company is making hard decisions to build long-term stability. “But the transition is painful,” he says. While BuzzFeed is leaning into food vertical Tasty, new e-commerce habits, and BuzzFeed News, he worries that businesses like his don't have more resources to support staffers of color. But, he says, there's a clarity of purpose in crisis, in bearing witness to the things that are happening in the world. Interviewed by editor Bob Safian. Read a transcript of this episode at https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 How to Build Your Company to Last w/Fiat's John Elkann | File Type: audio/mpeg | Duration: 00:45:06

Forget being a unicorn. Learn to be a “Phoenix.” Your company can last 100+ years – but you'll need the resilience to rise and fall, and rise again. Fiat’s Chairman John Elkann shares the principles that allow the "horseless carriage" company founded by his great-grandfather survive the ups and downs of a century of business (including competitor attacks, leader shakeups, financial crises and more). One key: Resilience. Another: Deciding which company traditions to keep, and which to leave in the past. Featuring cameos from Radio Flyer's Robert Pasin, Cue Ball Ventures' Tony Tjan, and ABC Home & Kitchen's Paulette Cole.

 Dropbox's Drew Houston: How to take on Goliaths and win | File Type: audio/mpeg | Duration: 00:42:20

When Drew Houston founded Dropbox, he knew he faced some fierce competition (hello, Google, Apple and Microsoft). But he didn’t back down. Why? Because he believed in his product, and he knew he had an advantage those big, cumbersome competitors could never exploit: Dropbox was lean, focused and fast. Hear how he outmaneuvered the big guys – and what's next for Dropbox. Cameo appearances: Mark Pincus of Zynga, Shellye Archambeau of MetricStream. Music: "Exciting Trailer" by Kevin MacLeod, licensed under a Creative Commons Attribution license. Books mentioned in this episode: Competing Against Luck, by Clay Christensen and Karen Dillon The Effective Executive, by Peter Drucker The Hard Thing About Hard Things, by Ben Horowitz Becoming Steve Jobs, by Brent Schlender and Rick Tetzeli Hard Drive: Bill Gates and the Making of the Microsoft Empire, by  James Wallace and Jim Erickson Founders at Work, by Jessica Livingston High Output Management, by Andy Grove

 Special: Recharge your brain with a Meditative Story by Arianna Huffington | File Type: audio/mpeg | Duration: 00:23:57

As an entrepreneur, you have to find a way to recharge. This new podcast -- from the creators of Masters of Scale - was designed to create calm amid an always-on schedule. The particular episode we’re sharing was inspired by Reid’s interview with Arianna Huffington, where she told a sliver of this story: it starts in the tiny Athens apartment where she grew up and takes her to the University of Cambridge. Listen for the lesson she learned from her mother ... about embracing life’s journey without being attached to the outcome. A lesson every founder needs to hear. Interspersed with the story, you'll hear prompts from a guide to help you center your mind; after the story, your guide leads you on a quiet meditation to help you recharge and refresh. If you like the effects - the way the episode makes you feel — subscribe to Meditative Story on the app you're using now.

 23andMe’s Anne Wojcicki: Embrace the gatekeepers | File Type: audio/mpeg | Duration: 00:39:02

When Anne Wojcicki co-founded 23andMe, she carved out a brand-new space in personal health -- helping people become experts on their bodies right down to the DNA level. Then the federal regulators came calling. But instead of trying to outwit, sneak past or straight-up fight the FDA in the name of moving fast, Wojcicki made the call to work with regulators directly and collaboratively. Hear how (and why) she embraced red tape. Cameo appearance: Daniel Ek of Spotify.

 Introducing Meditative Story | File Type: audio/mpeg | Duration: 00:05:08

This short trailer offers a taste of a new podcast from the team that created Masters of Scale. And just like MoS, it's unlike anything you've heard before. In each episode of Meditative Story, you'll hear a storyteller who will transport you to a time and place where everything changed for them, telling a story you might find yourself relating to deeply. As the story unfolds, mindfulness guide Rohan will offer gentle prompts to settle you more deeply into the story, and calm your mind.The entire experience is elevated with breathtaking music — all giving you the headspace to feel restored and refreshed. Subscribe today

 The Big Pivot w/Slack's Stewart Butterfield | File Type: audio/mpeg | Duration: 00:37:22

Slack's Stewart Butterfield knows: There’s more to a pivot than a sharp left turn. First, there’s the opportunity you’re pivoting toward. Can you see it clearly enough to navigate toward it? Can you convince others to come along? Then you have to pivot away from your old idea. This can be incredibly difficult, because it involves humans. And humans don't tend to let go of old ideas easily. You risk blowback from your co-founders, your staff, your investors and your users. This will likely be be the single greatest test of your leadership skills, because your credibility will come under scrutiny. The moment you find the thing that your users cannot stop doing, you need to slash and burn the rest of your business.

 Small Changes for Big Impact w/Bumble's Whitney Wolfe Herd | File Type: audio/mpeg | Duration: 00:39:09

Bumble founder Whitney Wolfe Herd knows: The smallest feature can make or break your product. The challenge is recognizing the impact of that feature – and making sure it’s actually positive. This is what Wolfe Herd tapped into when she founded a dating app that required a whole new way of communication. She has become a master of understanding what her users want, and then making the small changes to Bumble that help them achieve their goals. While small changes typically lead to incremental improvements, every so often the impact is exponential. With cameo appearances by Steve Spohn (AbleGamer), and Marissa Mayer (Google, Yahoo).

 Entrepreneurship as a Second Act w/Gwyneth Paltrow | File Type: audio/mpeg | Duration: 00:41:16

Would-be entrepreneurs, this one's for you. It’s never too late to join the entrepreneurial party. We've all heard the stories of young geniuses, but plenty of influential entrepreneurs founded companies in their 30s, 40s, 50s. There’s value to being a late-stage founder -- like the fact that you’re bringing along all your life experience. That’s what Gwyneth Paltrow did when she launched Goop. Paltrow transitioned from Hollywood star to startup founder with her lifestyle brand, which now has over 8 million subscribers -- and she did it by leaning in to what she knew, embracing what she didn’t, and coming up with strategies to fill the gap. With cameo appearances by Sara Blakely (Spanx), Brian Chesky (Airbnb), Boyd Martin (Olympic horse rider), and Ruben Harris (Career Karma).

 10 New Rules for Big Career Changes (The Graduation Episode) w/ Jordan Harbinger | File Type: audio/mpeg | Duration: 01:14:51

On Masters of Scale, we talk a lot about how businesses grow. But we also talk about how people grow: How key decisions (and happy accidents) can shape your future, and how your setbacks can actually set you up for success. On this special Graduation Episode, guest host Jordan Harbinger teams up with Reid Hoffman to share advice that will help you navigate choices in your career. Including clips from Instagram's Kevin Systrom, Yahoo's Marissa Mayer, Spotify's Daniel Ek, and more. 

 How pirates become the navy w/Uber CEO Dara Khosrowshahi | File Type: audio/mpeg | Duration: 00:43:56

Early-stage startups are a lot like pirate ships – they need a buccaneering spirit to survive. But every startup needs to shed its pirate nature at some point, and evolve into something more akin to a navy – no less heroic, but more disciplined. Dara Khosrowshahi, as Uber CEO, took on the most extreme pirate-to-navy transition in startup history. Though Uber blitzscaled to become the most valuable startup in the world, it was also notorious for its toxic culture – and Dara turned the company around. His method? Truth-telling and doing the right thing. Cameo appearances: Arianna Huffington (Thrive Global) and Ben Chestnut (Mailchimp).

 The case for bootstrapping w/Mailchimp’s Ben Chestnut | File Type: audio/mpeg | Duration: 00:44:56

You can bootstrap your business to scale, but you'll have to make your own luck. Nobody knows this better than Mailchimp's Ben Chestnut. He used a DIY ethos to grow a $600M company without ever raising a dollar of outside funding. The Mailchimp story is the exception to Reid's rule (Generally: Raise more money than you think you need!). The episode explores a range of options for those who don't fit the VC-funding mold for any set of reasons. Cameo appearances: LeVar Burton (Star Trek, Reading Rainbow, LeVar Burton Reads), Don MacKinnon (Milq), Karen Cahn (iFundWomen).

 Open or closed? The answer is both—w/Joi Ito, MIT Media Lab Director | File Type: audio/mpeg | Duration: 00:35:17

No organization that’s entirely closed – or entirely open – can scale as successfully as an organization that combines both. Yes, organizations that are open invite a bit of chaos – but that chaos breeds innovation. Knowing which aspects of your organization should be open and which should be closed will set you on a path to rapid scale. No one knows this better than Joi Ito. He has spent his career championing radically open systems, from Creative Commons to cyber currency. Now as Director of the famed MIT Media Lab, he's focused on facilitating open conversations so we can keep pace with the shifting challenges we face in our companies, institutions, and societies. Cameo appearance: Megan Smith (former U.S. Chief Technology Officer).

 When your invention becomes a weapon – from Should This Exist | File Type: audio/mpeg | Duration: 00:32:53

When former Wired Editor Chris Anderson launched DIY drones — an open source community for makers — drones were still considered a military technology. His drones were used by filmmakers, farmers and conservationists. He believes they were also used by ISIS to drop bombs. What is Chris's responsibility? Did he foster innovation for a community of like-minded do-gooders or democratize a weapon for a terrorist group across the globe? Chris, who's now CEO of 3DR, joins host Caterina Fake, Quartz Editor in Chief Kevin Delaney and Comedian Baratunde Thurston, to explore the inventor's dilemma: What happens when you accidentally create a weapon?

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