Masters of Scale show

Masters of Scale

Summary: Award-winning business advice from Silicon Valley and beyond. Iconic CEOs, from Nike to Netflix, Starbucks to Slack, share the strategies that helped them grow from startups into global brands — and to weather crisis when it strikes. Our two formats help tell the complete story of how a business grows, survives and thrives, and the mindsets of growth that keep leaders in the game.On each episode of our classic format, host Reid Hoffman — LinkedIn cofounder, Greylock partner and legendary Silicon Valley investor — proves an unconventional theory about how businesses scale, asking his guests to share their stories of entrepreneurship, leadership, strategy, management, fundraising. You’ll hear the human journey too — failures, setbacks, learnings. From our Rapid Response format, you can expect real-time wisdom from business leaders in fast-changing situations. Hosted by Bob Safian, past editor in chief of Fast Company, these episodes tackle crisis response, rebuilding, diversity & inclusion, leadership change and much more. 

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Podcasts:

 Rapid Response: Fashioning a greener closet, w/Rent the Runway's Jenn Hyman | File Type: audio/mpeg | Duration: 00:31:32

Fashion became secondary amid Covid lockdowns. Sweatpants-only life pressed apparel-subscription service Rent the Runway into layoffs and furloughs. But as co-founder and CEO Jenn Hyman explains, the business saw a surprising rebound early this year, fueled by new customers in unexpected places – and by a renewed consumer focus on sustainability. Building a “closet in the cloud,” as Jenn describes Rent the Runway, may not have been an essential pandemic service, but as we move into the next phase, her experience illuminates how accelerated change is remaking the marketplace. Read a transcript of this interview at: mastersofscale.com Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 86. Build the right flywheel, w/Teach for America / Teach for All's Wendy Kopp | File Type: audio/mpeg | Duration: 00:40:20

Not every platform turns into a flywheel for scale. Wendy Kopp founded two networks that each became flywheels for change: Teach for America and Teach for All, where she's currently CEO. Yet the shape of the two networks are surprisingly different. While they both feed similar goals – helping educators find what they need, share what they learn, build enthusiasm, and motivate talent – the two organizations operate under different rules and assumptions. Kopp's journey illuminates how listening, adjusting, and open rethinking are key to building a network that thrives. And how hard-won lessons can produce extraordinary impact. Read a transcript of this episode at: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 Rapid Response: The promise and peril of engineering biology, w/Ginkgo Bioworks Reshma Shetty | File Type: audio/mpeg | Duration: 00:27:14

Moderna's Covid-19 vaccine would not have scaled without Ginkgo Bioworks. Reshma Shetty, co-founder and COO of Ginkgo – slated to go public via SPAC acquisition at a reported $15 billion valuation – explains how biotech innovation can build a better future now. Ginkgo's platform already serves industries from food and agriculture, to materials, to healthcare. Shetty acknowledges that engineering genes is a high stakes pursuit, and says Ginkgo is trying to pair the ambition of Silicon Valley with a "higher level of care" than consumer tech companies like social media have demonstrated. The key, Shetty says, is creating an unstable equilibrium – propelling progress but not at the expense of principles. Read a transcript of this episode at: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 5 essential moves for post-pandemic success, featuring Airbnb, Etsy, Sunrun, and more | File Type: audio/mpeg | Duration: 00:35:58

Shift your mindset. Tighten your focus. Map your future. In this special episode, Reid Hoffman presents a five-step playbook for post-crisis success. Moving from chaos to calm requires a revised agenda, whether the pandemic crushed your business or boosted it. Peace-time strategies need to be just as sharp as wartime strategies. Featuring Airbnb's Brian Chesky, Shake Shack founder Danny Meyer, NBA all-star Jerry Stackhouse, and more. Read a transcript of this episode at: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 Rapid Response: Upskilling and the war for talent, w/Guild Education CEO Rachel Carlson | File Type: audio/mpeg | Duration: 00:29:41

How do you win the post-pandemic war for talent? Send your frontline workers to online school. That's the pitch that Rachel Carlson has made – successfully – to big businesses from Chipotle to Disney, Walmart to Waste Management. As co-founder and CEO of Guild Education, Carlson runs a digital platform that enables workers to get degrees and certifications as a free employee benefit. Though virtual schooling for kids is under fire, virtual education for adults has caught on over the last year like never before. To meet the ongoing need for “upskilling” in the modern economy, Carlson says, company-sponsored digital classes should be as ubiquitous as company-sponsored health plans. The ROI, she explains, is astonishingly high. Read a transcript of this episode at: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 85. Alex Rodriguez: How mentorship provides an edge | File Type: audio/mpeg | Duration: 00:35:12

Even all-star athletes are coached. So why not you? Alex Rodriguez, former professional baseball player, leaned into outside advice at the most challenging moments in his career – and in building his enormously successful business, A-Rod Corp. Rodriguez shares what he's learned from mentors like investing guru Warren Buffett and NBA icon Magic Johnson, and how mentorship can help sharpen your skills and open up opportunities. We spoke with A-Rod twice this year, including in a live Strategy Session that we released as an episode previously. Here, we dive deep into Alex's story, to explore how great mentors can be a driving force on your journey to scale – and how the best way to find great mentors is to always be learning and to have the mindset of a mentor yourself. Read a transcript of this episode at: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 Rapid Response: Why real estate matters more than ever, with Compass founder & CEO Robert Reffkin | File Type: audio/mpeg | Duration: 00:28:07

"We may not be able to survive this," remarked Robert Reffkin, founder and CEO of real estate platform Compass, after pandemic lockdown rules essentially outlawed U.S. home selling. Yet today the housing market is booming, and Compass has successfully IPO'ed. Reffkin shares how he kept his team together, why he stayed optimistic, and what businesses lucky enough to have benefited from Covid times owe their communities. He also shares insights on housing prices – after correctly predicting last year that summer 2020 would be the most successful in the history of the real estate market – and on the future of big cities. It’s a house tour worth taking. Read a transcript of this episode at: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 84. President Barack Obama, part 2: How to adapt to changing rules | File Type: audio/mpeg | Duration: 00:36:22

Creating a prototype in your garage isn't the same as leading a team of thousands. You need to keep your mission constant, but your tactics fluid as you scale. This is exactly the challenge President Barack Obama faced after winning the 2008 election. In the second episode of our two-part mini-series, we dive into how Obama grappled with the Great Recession once in office, what it took to secure the Affordable Care Act, and what was behind the disastrous roll out of the healthcare.gov website. Through it all, President Obama learned to let first principles guide the way, even as he and his staff adapted to new realities and changing rules. Read a transcript of this episode at: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 Rapid Response: Inside Google’s Pandemic Safety Squad, w/Chief Health Officer Dr. Karen DeSalvo | File Type: audio/mpeg | Duration: 00:32:17

Google search may be the world’s most powerful public health platform. Dr Karen DeSalvo, Google's chief health officer, has built a team of doctors, scientists and clinicians who — alongside engineers and designers – determine what information and advice shows up when we search for answers about Covid-19, the pandemic, vaccines and more. She also heads Google’s employee health-safety efforts and leads external in-the-field efforts to broaden vaccine access in the US and across the globe. Her message to businesses is that we all have a role to play in combating the virus – and that, when it comes to return-to-work, our own personal risk assessment can’t be discounted. Read a transcript of this episode at: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 83. President Barack Obama: When the moment chooses you, part 1 | File Type: audio/mpeg | Duration: 00:38:47

Politics and entrepreneurship have much in common: Both versions of scale leadership require strategic patience, hard work, a clear vision of a better future, an unshakable belief that you can bring that future to life – and the ideal opportunity to make it all come together. President Barack Obama sits down with Reid Hoffman in Part 1 of our two-part episode on finding the right moment to act, and when the moment chooses you. Obama talks about how being in the right place, at the right time, with the right mindset enabled his political ascension. Fueled by what President Obama calls “preparation and perspiration,” his 2008 campaign was a startup that defied expectations. Then came the big pivot: figuring out how to move from renegade mode to leading one of the world's largest enterprises, the U.S. government. With guest will.i.am. Read a transcript of this episode at: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 Rapid Response: Surviving a close shave, with Harry's co-CEO Andy Katz-Mayfield | File Type: audio/mpeg | Duration: 00:24:21

Harry's took a one-two punch in 2020 – right on the chin. First, the federal government blocked a $1.37 billion acquisition of the shaving and consumer products company; then Covid-19 lockdowns hit. Rather than reeling from the abrupt change in plans, though, Harry's kept its balance. Co-founder and co-CEO Andy Katz-Mayfield explains how the team launched new brands amid the pandemic, tapped into unexpected pockets of demand, and, most recently, raised fresh capital at a valuation well above the blocked merger deal. Now, with a war chest at their disposal, Andy and co-founder and co-CEO Jeff Raider, are looking to acquire brands, having switched from seller to buyer. It is a classic entrepreneurial feat, finding strength and new opportunities out of disappointment and disruption. Read a transcript of this episode at: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 30. The elusive formula for great hiring, w/Workday's Aneel Bhusri | File Type: audio/mpeg | Duration: 00:40:48

Your first hires are your cultural cofounders. And it’s worth your time to get every one right. That's why Workday CEO Aneel Bhusri personally interviewed his first 500 employees. Today, with 12,500 employees and over $4b in annual revenue, Workday is consistently rated one of the best places to work. Learn the interview questions that can help you find the right employees to build your culture. With cameo appearances by Danny Meyer (founder, Shake Shack), Arianna Huffington (founder, Thrive Global), Michael Bush (CEO, Great Place to Work) and Joyce Nethry (founder of Jeptha Creed Distillery). Read a transcript of this episode at: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 Rapid Response: "A crucible moment for Instacart," with founder & CEO Apoorva Mehta | File Type: audio/mpeg | Duration: 00:22:28

Five years of growth in five weeks. That's how Covid-19 lockdowns accelerated Instacart's business last spring. Now, a year later, the company faces another "crucible moment," says Instacart CEO Apoorva Mehta. He's leaning into what he describes as a four-sided market – including software services for grocers and advertising for product vendors – to amplify the appeal of tech-enabled shopping, even as vaccinations proliferate and in-store buying revives. Instacart's focus, he says, will help it outpace a rising field of competitors, and create a distinctive advantage even against behemoth Amazon. Read a transcript of this episode at: https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 A Strategy Session w/A-Rod + Reid: Build a team of mentors | File Type: audio/mpeg | Duration: 00:29:00

To win at scale, you need more than great players – you need a team of great coaches. This Strategy Session episode is full of great advice and tactics for building that deep bench of mentors, each with a role to play. Working with great coaches is a skill that Alex Rodriguez learned in his first career in baseball, working with legendary skippers like Lou Piniella, and he's brought that skill to his work as an investor at A-Rod Corp., where he has struck up a firm friendship with none other than Warren Buffet. Answering questions from the two co-leads of HBS Class of 2021, Alex and Reid, along with special guests Katia Beauchamp of Birchbox and Mihir Desai of the HBS faculty, show you how to get the most out of mentorship – and how to make sure your mentors also get something out of the deal too. Read a transcript of Strategy Session 7 at https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

 Rapid Response: A pandemic is not a business model, w/Blue Apron's Linda Findley Kozlowski | File Type: audio/mpeg | Duration: 00:25:42

With the pandemic, cooking at home got a renewed boost, and meal kit outfits saw a rise in demand. But a year in, the trend toward at-home dining now faces a new inflection point. We're talking with Linda Findley Kozlowski, CEO of meal-kit pioneer Blue Apron, because she’s on the frontlines of assessing which pandemic-fueled behaviors will persist, and in what ways. Early on, Linda made the choice NOT to sop up every ounce of demand, instead focusing on what she calls sustainable growth. Blue Apron has seen a flood of new competitors come onto the market, but her bet is that long-term trends and a differentiated product will matter more than crisis opportunity. As she puts it, a pandemic is not a business model. Read a transcript of this episode at https://mastersofscale.com Subscribe to the Masters of Scale weekly newsletter at https://mastersofscale.com/subscribe See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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