Navigate the Rapids

Sink or Swim is a weekly podcast of marketing interviews like this one. Click here to subscribe on iTunes. In this episode, find out things like: How Marc got his first client on the day he started his business - on accident! Why Home Sweet Legal started from frustrations Marc had with buying a house […]

Episode 65 features the new Instagram feature of following hashtags, Target setting it's sights on Amazon, and how people are calling Uber instead of an ambulance. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Big News of the Week There Have Been 17 Billion Video Chats on Messenger in 2017 http://www.adweek.com/digital/facebook-messenger-year-in-review-2017/ Facebook Facebook’s […]

Intro This is the podcast where we explain digital marketing in a way that’s easy to understand, we talk about topics that will help your business grow and compete with the big dogs, and we get ideas and tools that will boost our online exposure to potential customers. In today’s show we’re going to talk […]

Episode 64 features Amazon's Jeff Bezos' net worth, facebook's brand integration with Messenger and other latest updates from instagram, twitter and reddit. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Amazon Black Friday raised Jeff Bezos' net worth to $100 billion https://techcrunch.com/2017/11/25/black-friday-pushes-jeff-bezos-net-worth-to-100-billion/?ncid=mobilenavtrend 1999 Interview on 60 Minutes with Jeff Bezos https://www.youtube.com/watch?v=fjjUOemW-_Q Facebook Facebook […]

Episode 63 features Amazon's new takeout feature and it's new clothing lines, Facebook's Easter Eggs, new updates on messenger, ads and more and Twitter's answer to violent and sexual posts. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Amazon Amazon adds restaurant takeout to its shopping app http://mashable.com/2017/10/23/amazon-restaurant-takeout-orders/#q0DmQCVYUgqU Amazon launches clothing lines http://www.glossy.co/the-amazon-effect/amazons-pushing-its-private-label-brands-for-the-holidays?utm_medium=email&utm_campaign=glossydis&utm_source=daily&utm_content=171110 […]

Episode 60 features news on LinkedIn for jobs, Bing's Productivity play, and Delta Airlines possibly going down a slippery slope. On, and Anchor - you remember them, right? (didn't think so...) Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Big News of the Week Microsoft's Bing for Business Aims to Make Companies More […]

Episode 59 features our shortest show yet - with social media & marketing updates from Facebook (of course), InstaGram (FB Junior), big news from the Twitter and Snapchat Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Big News of the Week - Twitter's New 280 Character Limit Twitter is actually ditching the 140-character […]

Episode 58 features social media & marketing updates from Facebook (of course), Pinterest, Twitter (they're still alive) and the FTC Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Amazon Amazon Is Opening Up Its Ads Business, and Marketers See a Big Opportunity to Shake Up Search https://digiday.com/marketing/amazon-makes-presence-known-dmexco/ Apple Every Major Advertising Group Is […]

Episode 57 features social media & marketing updates from Facebook (of course), Pinterest, YouTube and Burger King. Yeah, Burger King. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Facebook Facebook comments might soon get colored backgrounds, because we all deserve to suffer http://mashable.com/2017/09/07/facebook-testing-colored-comments/ Facebook comments might soon get colored backgrounds, because we all […]

Episode 56 is short and sweet - our Pumpkin Spice episode! Yes, of course Facebook has several new updates, as do YouTube and Instagram. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Top News There are now over 3 billion social media users in the world — about 40 percent of the global […]

Episode 55 talks about the new Amazon' new messaging app, Facebook's new 360 photo feature and their new soft app launch in China and Paypal's partnership with Apple. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Amazon Amazon: We're lowering Whole Foods prices on Monday http://money.cnn.com/2017/08/24/news/companies/amazon-whole-foods/index.html Is Amazon Building a New Messaging App […]

Will and Andrew talk about the new features of Apple browser Safari, the latest updates of Facebook, also Google is getting ready for Chrome on blocking ads, New updates on IG stories, Snapchats sharing your child's location and a Happy Anniversary to Pokemon GO! Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Apple Apple’s […]

Will and Andrew talk about the new Facebook features and changes, how Google could find your events and personal job search, Instagram added features, Pinterest's autoplay video and Happy 20th birthday to AOL Instant messenger. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Facebook Facebook Is Testing Rewards QR Codes in Its Mobile Apps http://www.adweek.com/digital/facebook-testing-rewards-qr-codes/ […]

Will and Andrew talk about the new Apple technology of Wifi charging, how Google and Pinterest are competing with image searches, Twitter getting a Roku channel, and of course, all the new changes to Facebook. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Google A Google Docs Phishing Scam Is Sweeping the Internet https://www.wired.com/2017/05/dont-open-google-doc-unless-youre-positive-legit/ […]

Will and Andrew catch up on all the news that's NOT Facebook, but (of course) there's still new items from Facebook as well. Also, Pinterest tries hard not to be a social network and Twitter has some good news for once. Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Google Google My Business […]