Innovation Crush

Drew Baldwin is the co-founder of Tubefilter, a news site centered on the latest achievements in online video; Executive Producer of the Streamy Awards, a show that honors the best of what he terms "intentional video;" and he is Executive Director of Social Media Week Los Angeles (#smwla), part of a 9-city international simultaneous series of events around the world. On IC, Drew stops by to talk about the power of online video and its creators, his own journey in creating and re-creating the Streamys, and the ever changing landscape of technology and communication explored during Social Media Week 2013. Twitter: "DrewPBaldwin" Web: www.smw.la. Featuring special guest co-host Allison Johnston.

First it was music. Then it was mobile. Then commercial airlines. And now Virgin could very well be the first pop culture brand in the commercial space travel business. Former NASA Chief of Staff and now Virgin Galactic CEO, George Whitesides walks us through what it takes to truly build, commercialize, and market something as grand as personalized travel out of the atmosphere.

Very few people know that the Creative Artists Agency (CAA) has its own marketing research and consultancy called “The Intelligence Group.” And even fewer people know what Allison Arling and her team knows about any and every cross section of demographic you can think of. As Sr. Director of Strategy at the Intelligence Group, Allison breaks it all down for Innovation Crush in a fascinatingly informative conversation on the how’s and why’s of what makes people do the things they do. Special Guest Host: Diana Williams

Jason Okuma began doing import/export at age 10, real estate deals at age 16, and built a sales organization to nearly 5000 representatives by the time he was 17. With this continued entrepreneurial trajectory, the multi-hyphenate Okuma is today most known for his coaching and relationship brokering amongst some of the world’s most impactful people and businesses. Rounding out his innovation acumen, his firm, JATI, Inc, provides strategic marketing, PR, and business solutions for many established and up-and-coming businesses. On Innovation Crush, Jason shares his insights on going to market by aligning one's personal brand with their business brand. www.jasonokuma.com

Along with her infectious laugh and unstoppable brainpower, Karla Ballard brings a wealth of valuable experience to IC. She has an uncanny ability to see the connection between the dots when no one else does, effectively aligning disparagingly different people, places, ideas, and ideals. She currently serves as an SVP at Ogilvy & Mather, and recently launched the firm’s “Impact Studio,” a collaborative unit dedicated to knowledge sharing of the marketing industry’s best insights and practices.

Charles truly loves helping people make their ideas bigger, better, and actionable. His mantra of “don’t go to the grave with your ideas” plays out in everything he does; from being at the helm The !deation, a highly sought after consulting firm, or his company’s annual !deation Conference, boasting some of the world’s best thinkers and doers, and even authoring a book entitled “Good Idea. Now What?” We were happy to land him as our very first guest on the show… thus playing an important role in our own idea – Innovation Crush - coming to fruition. So much so, we even used the first sentence of his book as the episode title.