Riffing on Writing

Kat Krieger, producer for the Brand Fast-Trackers podcast, joins me this week to discuss distribution and audience growth strategies for podcasts, the internet's fear of making money, and divergent media.

Content creation and storytelling in big brands. Brad Marley, a member of the GM energy and environment communications team, joins me this week to discuss the challenges and workflows.

Gini and I are good friends, so we tease each other. A lot. She's an accomplished PR pro, prolific blogger, and published author. Did I mention that she likes to tease me?

Author and president of social media and content accelerator firm Convince & Convert Jay Baer joined me to talk about the virtues of running a virtual agency, his forthcoming book "YOUtility", and the real goals of social media.

Pageview journalism, the curious ecosystem of Reddit, the social dynamics of sharing content online, and bacon. Just another day in the life of Amy Vernon.

Writer, editor and teacher Andi Cumbo joined me this week from her farmhouse in central Virginia to talk about her current writing project "You Will Not Be Forgotten" and her creative vision for God's Whisper Farm as a place of reflection, community, and artistic work.

Marketing consultant, author and zombie aficionado Olivier Blanchard joins me this week to understand the nuances between identity and brand, the importance of understanding a baseline and the brass tacks of traditional publishing.

Lauren Vargas joins me this week to talk about the intersection of reading and writing, the drive to create, and looking honestly at what it means to own the title of "author".

Marketing consultant, author and teacher Mark Schaefer joins me this week to discuss editorial mission, social proof indicators, and the importance of humility and vulnerability in writing.

Account coordinator for Thornley Fallis and fellow linguistics geek Kristine Simpson joins me in this week's episode to explore how digital communications and social media are accelerating changes in language.

I can say without question that Mitch Joel's writing and content philosophies are perhaps the ones that have shaped my understanding most significantly, so getting the chance to corner him for an hour was most exciting.

Men's health, mustaches, #Movember, MoBros & MoSistas. Just another day in the life of Karen Costa.

I'm especially fortunate to have J.C. Hutchins join me on the show this week. An accomplished transmedia storyteller, experience designer, and podcast fiction writer, J.C. talks about the schools of thought surrounding transmedia and riffs on where he thinks it's going.

In this episode, Tom Webster of Edison Research joins me to talk about the Tyranny of Should, unpacking personal philosophies, and his decision to step away from pursuing fiction and focus on tactical business writing and research.

Doc is a performance artist, writer, creative director and stage actor. He lives and breathes creativity in the arts, so I was happy to have him join me this week. We talked about what it was like to take the stage at TEDx Atlanta (video below) and his upcoming book, "Getting Antigravity", as a guidebook for approaching the hard work of creativity.