15 Minute Craft Website Tips

How your art website looks is something that all artists want to get right when you're creating your website. But do you take as much care with the words on your website? While design is a huge part of how potential customers perceive your website, the words on it are just as or even more important...yet many artists give their website copy the short shrift. On this episode, I'll talk about why your website copy is so important and 6 ways you can make it fantastic.

How "trustworthy" is your art website? When it comes to marketing and selling your art or handmade crafts, the trustworthiness of your website can make the difference whether you make that sale or not. In this episode, I'll talk about what makes your art website trustworthy in the eyes of a potential customer or art collector and how you can boost trust in your website.

In the last episode, I discussed some of the basic components that you need in order to sell your artwork directly off of your website and how those components work together. So now, how do choose the right ecommerce system for your website? In this episode, I'll talk about how to choose the perfect ecommerce system for your website.

If you want to sell your craft or your artwork directly from your own website, there are a number of things you need to put together to make it work. But with all of the different components to put together, how to pick something that's not too confusing or too expensive? In this episode I'll discuss what you need to do to turn your art website into a online web store.

Art portfolio services and craft sales sites like Etsy, Artfire, Fine Art Studio Online, and Artspan are a great way for an artist or crafter get an online presence quickly. But is it better use one of these services or is it better to create your own website from scratch? On this episode, I'll discuss the pros and cons of each and how to decide what's best for you.

Building your art website is only the beginning step in using the Internet to market your artwork. A great website is nothing without a steady flow of potential customer and collectors. While building traffic to your art website is an ongoing task, it doesn't have to be a difficult task. On this episode, I'm going to outline 7 things you can do TODAY to get more visitors to your website.

Have you been neglecting your art website lately? When people visit, do they get the impression that you haven't updated your website or months...maybe even years? Once you build your art website, it needs regular maintenance and the occasional freshening up if you want to attract and keep regular visitors. On today's show, I'm going to talk about how to spruce up your old neglect craft website.

One of the things that you need to consider when you're designing your art website is your color scheme. But choosing a scheme that looks good on the Internet is much different than choosing colors for your print brochure. And there are things that you need to consider technology-wise and on the marketing-wise as well as artistically before you commit to a color palette. In this episode, I will discuss how to consider color on your website and how to choose the best color combinations for your website.

If you have a website for your artwork, having a reliable host company to host it is an absolute must if you want your website to stay up and available to customers 24 hours a day. So what do you do if your current website host is less than reliable? And how do you find a host that will ensure that your website will stay up and operational? On this show, I'll discuss what to do if you're having problems with your web hosting company and what do look for when you're shopping around for a new one.

The social networking site Facebook is estimated to have more than 250 million active users and over 120 million of those users log into Facebook everyday. That's a lot of potential new visitors to your website who could turn into potential customers. If you have an account on Facebook, you already have access to a great tool that can help you bring more traffic to your website. But Facebook is so huge....where do you begin? In this episode, I'm going to outline five Facebook tools that you can use to bring more people to your website.

So you finally decided to take the plunge and start a blog for your art. But before you go to Blogger or Wordpress.com, take some time to do a little bit of planning before you begin. In this show, I'm going to talk about 5 things you must do before you start your art blog.

If you're like a lot of other artists, craft shows account for a lot of your sales, especially during the upcoming holiday season. But did you know that that you can help increase your offline show sales by using the power of your website and the Internet? On this show, I'm going to discuss 7 ways you can leverage your website to increase your art and craft show sales

These days if you want to sell your artwork or market your crafts, having a presence online is no longer an option, it's now a must. So, if you're at ground zero, where do you begin? On today's show, I'll outline five steps to start building your online presence.

The great thing about the Internet is that it allows you to meet new people and interact with potential customers and art buyers. But at the same time the Internet gives buyers, customers, and even outright strangers the ability to bad mouth you, your work, and to act like outright jerks. What do you do when someone decides to use your blog or your Facebook account to spread nasty and untrue stories about you? In this episode, I'll discuss how to deal with an online jerk and protect your online reputation.

If you're building your own website for the first time, there are certain things that you want to avoid. There's often a fine line between a website that looks professional and well-designed and one that looks unprofessional and homemade. In this show, I'll discuss the web design mistakes you need to avoid when building your art website.