SEO 101 on WebmasterRadio.fm show

SEO 101 on WebmasterRadio.fm

Summary: SEO 101 is Search Engine Optimization from the very beginning. SEO 101 will teach you SEO from Square one. Hosts Ross Dunn of StepForth Web Marketing Inc and John Carcutt of Advance Digital give out helpful information for the beginners without overwhelming you with technical details.

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Podcasts:

 Ep 315: SEO Audits and SEO Hijacking | File Type: audio/x-mp3 | Duration: 00:41:34

John and Ross welcome fellow SEO veterans Doc Sheldon and David Harry on the show to discuss a frighteningly impressive website hack that is designed to hijack SEO results. The discussion moves into other interesting findings in SEO audits, improving page speed, and more.

 Ep 315: SEO Audits and SEO Hijacking | File Type: audio/x-mp3 | Duration: 00:41:34

John and Ross welcome fellow SEO veterans Doc Sheldon and David Harry on the show to discuss a frighteningly impressive website hack that is designed to hijack SEO results. The discussion moves into other interesting findings in SEO audits, improving page speed, and more.

 Ep 314: Google My Businesses Q&A Feature Discussion with Mike Blumenthal | File Type: audio/x-mp3 | Duration: 00:51:05

Google My Businesses QA is the topic of Discussion as Ross Dunn and John Carcutt welcome back Mike Blumenthal from GetFiveStars.com. They discuss Google Updates GMB Websites to Include Posts as they Pass 1.25 Million Sites Created and how My Business Now Officially Supports Video. We also learn about a PowerPoint presentation of his QA research, the announcement of a new product release and his take on Future of Local: How does he see Voice Search impacting Local in the long run? Does QA have a chance to act like the Answer Box does related to Voice Search?

 Ep 314: Google My Businesses Q&A Feature Discussion with Mike Blumenthal | File Type: audio/x-mp3 | Duration: 00:51:05

Google My Businesses QA is the topic of Discussion as Ross Dunn and John Carcutt welcome back Mike Blumenthal from GetFiveStars.com. They discuss Google Updates GMB Websites to Include Posts as they Pass 1.25 Million Sites Created and how My Business Now Officially Supports Video. We also learn about a PowerPoint presentation of his QA research, the announcement of a new product release and his take on Future of Local: How does he see Voice Search impacting Local in the long run? Does QA have a chance to act like the Answer Box does related to Voice Search?

 Ep 313: Google Algorithm Updates in December, Voice Search Quality Guidelines, and More | File Type: audio/x-mp3 | Duration: 00:41:14

On this first episode of 2018, John and Ross discuss the changes related to the December 12th Google Maccabee Update and a future rumoured update. They also delve into the first official release of Google Assistant Voice Search Guidelines and what they mean for SEO. Lastly, a few pieces of relevant news from John Mueller and a discussion about accepting cryptocurrency as payment in the realm of SEO.

 Ep 313: Google Algorithm Updates in December, Voice Search Quality Guidelines, and More | File Type: audio/x-mp3 | Duration: 00:41:14

On this first episode of 2018, John and Ross discuss the changes related to the December 12th Google Maccabee Update and a future rumoured update. They also delve into the first official release of Google Assistant Voice Search Guidelines and what they mean for SEO. Lastly, a few pieces of relevant news from John Mueller and a discussion about accepting cryptocurrency as payment in the realm of SEO.

 Snippets, Local SEO Myths and Google’s New SEO Starter Guide | File Type: audio/x-mp3 | Duration: 00:34:00

Today on SEO 101 John and Dave run down the latest in internet technology and programming. Google has confirmed with Search Engine Land that it has made a change to the way it displays snippets in search results. A snippet is the description of a page shown below the URL in an organic search result that helps show how it relates to the search query. Joy Hawkins discusses 10 Myths of Local at LocalU Advanced in Santa Monica. Local SEO is competitive and fierce. With more and more local businesses vying for the Google local three-pack and ads and online directories occupying a large percentage of the remaining SERP real estate. basically saying your local SEO strategy has to be aggressive. And finally, Google has released a year's worth of data in Google Search Console, well the beta version. If you have access to the beta version of Google Search Console and go to the performance report, you will see a filter to change the date range for that report and the options include over 12 months of data.

 Snippets, Local SEO Myths and Google’s New SEO Starter Guide | File Type: audio/x-mp3 | Duration: 00:34:00

Today on SEO 101 John and Dave run down the latest in internet technology and programming. Google has confirmed with Search Engine Land that it has made a change to the way it displays snippets in search results. A snippet is the description of a page shown below the URL in an organic search result that helps show how it relates to the search query. Joy Hawkins discusses 10 Myths of Local at LocalU Advanced in Santa Monica. Local SEO is competitive and fierce. With more and more local businesses vying for the Google local three-pack and ads and online directories occupying a large percentage of the remaining SERP real estate. basically saying your local SEO strategy has to be aggressive. And finally, Google has released a year's worth of data in Google Search Console, well the beta version. If you have access to the beta version of Google Search Console and go to the performance report, you will see a filter to change the date range for that report and the options include over 12 months of data.

 Ep. 311: Google Adds To Featured Snippets​; Interesting insight into Foursquare | File Type: audio/x-mp3 | Duration: 00:42:24

Google Adds To Featured Snippets: Images, Related Search Content People Relations; Google Tests Mobile Search Interface With Few Organic Results. Plus, Interesting insight into Foursquare from This Week in Local. As it turns out, Foursquare is often underestimated in terms of how many 3rd parties use it for data. Google Q A Rolling out to the Desktop. Plus, get local help with your Google Assistant.

 Ep. 311: Google Adds To Featured Snippets​; Interesting insight into Foursquare | File Type: audio/x-mp3 | Duration: 00:42:24

Google Adds To Featured Snippets: Images, Related Search Content People Relations; Google Tests Mobile Search Interface With Few Organic Results. Plus, Interesting insight into Foursquare from This Week in Local. As it turns out, Foursquare is often underestimated in terms of how many 3rd parties use it for data. Google Q A Rolling out to the Desktop. Plus, get local help with your Google Assistant.

 Ep 310: Featured Snippets, Event Markup Spam, and More | File Type: audio/x-mp3 | Duration: 00:38:54

The spammers are in the news again about event markup spam, and fake reviews. Ross and John also discuss issues that often arise in SEO and client relationships, along with some Mueller Files.

 Ep 310: Featured Snippets, Event Markup Spam, and More | File Type: audio/x-mp3 | Duration: 00:38:54

The spammers are in the news again about event markup spam, and fake reviews. Ross and John also discuss issues that often arise in SEO and client relationships, along with some Mueller Files.

 Ep 309: The Start of the 2018 SEO Predictions (ep.309) | File Type: audio/x-mp3 | Duration: 00:43:02

Ross Dun and John Carcutt discuss some remaining news from Pubcon and then start the inevitable November - December speculations of what’s to come in 2018 in the world of SEO. 

 Ep 309: The Start of the 2018 SEO Predictions (ep.309) | File Type: audio/x-mp3 | Duration: 00:43:02

Ross Dun and John Carcutt discuss some remaining news from Pubcon and then start the inevitable November - December speculations of what’s to come in 2018 in the world of SEO. 

 SEO Ranking Factors in 2017​; Do Google Posts Impact Rankings? A Case Study​ (ep.308) | File Type: audio/x-mp3 | Duration: 00:36:14

SEO Ranking Factors in 2017; Do Google Posts Impact Rankings? A Case Study; Adding Structured Data Helps Google Understand Rank Webpages Better  Google: If You Don't Have A Manual Action, You Don't Need To Submit A Disavow. This is a change from what they have said in the past. Google: Few Strong Pages > Many Weak Ones; Google: JavaScript Links, If Found, Pass Full Link Signals 

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