Business Innovators with Wendy Hanson

My fabulous guest  is Eva Kihlstrom from Stockholm, Sweden. Eva is an author, journalist and professor who has spent years studying what makes people charismatic. We will review examples of Martin Luther King and other charismatic leaders as Eva guides us to build our strengths in this area and how to get through with our innovative ideas. She will share ome ways you can be more effective uses pauses, metaphors, composing and delivering speeches. Eva is the author of two books written in Swedish; "CharismaCode" and "Everyone can make a Speech". 

Join me as I talk with Beatrice Stonebanks of Stonebanks Sales Management. Beatrice has unique insights about sales to help sales teams and to help business owners who don’t like selling! You will leave with next actions and inspiration. Beatrice explains why sales in the 21st century are no longer about aggression and tenacity; they're now about the customer and the fit. If you want to increase sales now, listen to Beatrice explain how to have your clients sell themselves. She’ll walk you through an easy exercise to create your companies Unique Selling Proposition, USP. She’ll share an easy way to identify what an Ideal Client is for your company; and since follow-up is everything, she will tell you how to track them in a funnel spreadsheet so nothing falls through the cracks from cold call to signed contract.

Join Wendy Hanson as she interviews the GM of MapQuest. After a long legacy--listen to how MapQuest is continually growing and changing and creating opportunities for small business. Christian Dwyer will share of the tools and possibilities to use MapQuest to grow your biz. Hear how mobile is changing the MapQuest biz.