Bottom Line: Expertise 23 Feb 12




The Bottom Line with Evan Davis show

Summary: The curious business of expert advice. Evan Davis's guests this week come from very different industry sectors, but have one thing in common - they're to some extent selling expertise, knowledge that the customer doesn't have. If consumers are in a state of relative ignorance, how can they shop around? What stops them getting ripped off? They also swap thoughts on religion in the workplace.