Summary: As the old saying goes in real estate, Ken has learned that in marketing it's content, content, content. Ken's strategy is to give his best in 3 to 5 minutes. He produces content that delivers on the 3 E's reaching people who are interested in his content. Ken's videos are very authentic and human. For example, during a vacation in Utah he created some video with beautiful scenery. It was totally unscripted, raw video because it was so casual with some good advice from Ken.
