Inside an Emerging Twitter-Based Media Company




Ad Age Video show

Summary: NEW YORK (AdAge.com) -- February's Shorty Awards event, which honored the best creators of 26 categories of Twitter content, was just one part of Gregory Galant's strategy for building a twitter-based media company. In this nine-minute "About Digital" video interview, the Brooklyn entrepreneur discusses his own Sawhorse Media as well as other companies that are actually generating revenue from Twitter-based marketing activities.