VBL021 – Using Social Media to Brand Yourself Online, with Trevor Turnbull




Virtual Business Lifestyle - Online Business, Start-Up, Entrepreneurship, Lifestyle Design and Outsourcing Advice show

Summary: Everyone knows that to be able to brand yourself online nowadays you have to do it in a smart way, and the right way, the FIRST time. The seriousness behind personal branding is getting more and more interjected into the online world, and as entrepreneurs (especially if you are a blogger (http://www.virtualbusinesslifestyle.com/2010/11/hardest-thing-about-blogging/), too) we need to make sure we take care of our online reputations, by setting up and promoting our brands in the right way. As someone that has been involved in corporate branding for many years, in one way or another, and as someone that recently started building a brand online (http://www.virtualbusinesslifestyle.com/2010/11/social-media-building-business/) (yep - the VBL), I tracked down one of the 'big cats' when it comes to social media and more importantly, utilizing social media to build a personal brand online and off. Trevor Turnbull is a very nice guy. He chats in a friendly way and his openness is all that is needed to be able to engage in a great conversation. His blog, Social Connect Blueprint is a plethora of info on everything social media related. You'll enjoy this chat with Trevor as we discuss, amongst other things: * Why social media can jump-start any branding experience. * How you can network online to build relationships and great business opportunities. * His great experience on Twitter with an Airline. * How you can launch your brand using social media and start building a network online. * Why its so important that you focus on managing and controlling your brand online. * Plus much, much more! Play or download the audio of this VBL Podcast (below) to listen to it on your iPod, iPhone, or iPad and be sure to subscribe on iTunes (http://itunes.apple.com/ph/podcast/virtual-business-lifestyle/id377846535), too! I'd like to thank Trevor for taking the time to chat with me for the VBL Podcast. I have a feeling this is going to be one of those episodes that is going to be 'evergreen' - in other words, it'll always be relevant - especially to those just getting going with utilizing social media in general. Be sure to stop by Trevor's Blog (http://www.socialconnectblueprint.com/) and follow him on Twitter (http://twitter.com/trevorturnbull) to find out more about his online endeavors! IF YOU HAVEN'T ALREADY COMPLETED THE 'VBL SURVEY (http://www.surveymonkey.com/s/YM9ZGRF)', PLEASE TAKE 2MINS TO DO SO, YOUR FEEDBACK IS INVALUABLE - THANKS!