Summary: Personal branding and the art of creating a brand from scratch is something that a lot of those aspiring to embrace the Virtual Business Lifestyle need to come to grips with. In this episode of the VBL Podcast my guest, Jordan Cooper (http://notaproblog.com), has done exactly that, and in a way that is not only educational, but also entertaining and at times, down right hilarious! The fact of the matter is that we ALL have the ability to be able to help and inspire other people through different forms, all surrounding our passion and what we love to do. Everything from building our brand, starting our blog (as discussed last week with Leo Babauta (http://www.virtualbusinesslifestyle.com/2011/01/getting-started-in-blogging-with-leo-babauta/)) to creating and launching our own passive income (http://www.virtualbusinesslifestyle.com/2010/08/passive-income-streams/) products. It all comes down to us, and us alone. Throughout our chat, Jordan and I discuss amongst other topics: * The importance of social media in building a brand. * Why you should try and stand out from the crowd, from the get-go. * The difference between 'owning' your niche and just 'being in one'. * Why Jordan thinks that video is the way the future is going. * Plus much more! Play or download the audio of this VBL Podcast (http://www.virtualbusinesslifestyle.com/vbl-podcast/) (below) to listen to it on your iPod, iPhone, or iPad and be sure to subscribe on iTunes (http://itunes.apple.com/ph/podcast/virtual-business-lifestyle/id377846535), too! As a big fan of Jordan's for a while now, I went into this interview knowing he would crack me up at some point, and I would subsequently lose it completely (even though we had spent ample time together doing exactly that before we started filming!), and he did it again, on camera around half way through this really enjoyable chat - 'Smoke Signals...', just hilarious! To find out more about Jordan, visit him at his online home NotaProBlog.com (http://NotaProBlog.com) and follow him on Twitter (http://twitter.com/notaproblog), too! Any questions for him? Awesome, share them below and I'm sure he'll spin by and answer them for you.
