Summary: As any small business owner will know, especially when starting out, there is a lot to consider when it comes to starting up a new business idea, and then focusing on that 'idea' to turn it into a full-blown business, with clients and prospects and strategies and costs, etc., involved. Nowadays, technology plays such a huge part in the way that businesses, especially smaller business (both online and off, for that matter, too!) can position themselves in their market space, and most importantly utilize it to enjoy growth. Phil Simon (http://www.thenewsmall.com/blog/) is no stranger to this side of the entrepreneurial world, and as a expert speaker and author on the subject of small business, particularly with a tech slant on the whole thing, I figured cornering Phil for a chat on this subject would do us all a world of good. I wasn't wrong... Throughout the course of our chat, we discuss among other things: * How social media plays a massive role in customer service. * The reasons behind why small business owners shy away from technology. * Why, as new-age entrepreneurs we must embrace a more tech-savvy mindset. * The main game changers when it comes to utilizing online technology for customer service. * Lots more awesome content! Play or download the audio of this VBL Podcast (http://www.virtualbusinesslifestyle.com/vbl-podcast/) (below) to listen to it on your iPod, iPhone, or iPad and be sure to subscribe on iTunes (http://itunes.apple.com/ph/podcast/virtual-business-lifestyle/id377846535), too! One of the things that I really enjoyed about this podcast episode was that Phil generally tells it as it is. There is no bullshit here. No fluff. And in todays online marketing world of so-called 'experts', REAL experts, like Phil really do stand out..! Be sure to dig into Phil's new book, too. Entitled 'The New Small (http://thenewsmall.com/)' it goes very deep into the subject of utilizing technology and social media, amongst other topics to enable the 'small acorn' that your business begins as, to turn into a 'mighty oak' of a company!
