Todd Henry of the Accidental Creative on the art inside all of us – 018 Linchpin Podcast

Summary: Todd Henry - http://www.accidentalcreative.com Todd’s new book - http://ow.ly/5BxWM Todd on Twitter - http://www.twitter.com/toddhenry Accidental Creative on Twitter - http://www.twitter.com/beaccidental Right-click here to download the episode or listen on your mobile device Running Time: 1:00:39 Introduce conversations about the creative process. Help businesses who need to come up with ideas, come up with ideas. The create on demand world wears you out. Creativity is somewhere between prayer and the U.S. tax code. Build infrastructure that helps our creative process. Build a rhythm that helps you be brilliant at the right time. Elements of creative rhythm: Focus - Finding the problem you’re trying to solve. Relationships - Outside of obligation (family) and convenience (work). Energy - We manage time a lot better than we are at managing energy. We don’t schedule well. Stimuli - Things that spur creative thinking. “You are what you eat.” The same is true of our mind so we must consume good content. Create a study plan - things that cause you to think new thoughts. Hours - Time is the currency of productivity. We focus more on efficiency than effectiveness so we need to focus on how we are creating ideas. Everything of significance will have an enemy. Organizations are wired to protect what has already been done so as a result they are not fans of “new” things. Frustration comes because you think you’re trying to control something that you can’t control. Organizations are about control, about clamping down. Everyone has art in them according to Seth Godin. Seth believes we will be surprised at the organization’s reaction. Conversation needs to happen within an organization even if they’re awkward. Creatives want to be listened to and managers want to be followed. It is not our nature to stop and talk to each other and that’s likely why it needs to be done. Organizations hesitate at big shots and crazy ideas but if you can prove yourself a few times then they will give you more permission to be creative. Cover bands don’t change the world. The goal is to influence the world, not just get great ideas. If you have some thoughts on this episode you can: - Call in feedback to 605-610-UASK (8275) - Email me at Feedback@LinchpinPodcast.com . - Leave a comment by clicking on the title of this episode and looking at the bottom of the page.