Why Some Audio Formats Succeed and Others Have Failed – Dropping The Needle Podcast

Summary: Welcome to episode 15 of the podcast Dropping The Needle, August 27, 2012. This episode we discuss Why Some Audio Formats Succeed and Others Have Failed, such as 8 track tape, compact disc, cassette tape, MD (mini disc), DCC (digital compact cassette), DAT (digital audio tape), etc. With this episode we also tried something new, a Google Hangout. Google Hangout is a group video chat that allows live video streaming to YouTube and archiving of the video chat to YouTube. If you would like to watch the video of this episode of Dropping The Needle being recorded just watch the video below. In the future we plan on having some special musical guests join us, which you will be able to watch stream live... just look for the announcement very soon! http://www.youtube.com/watch?v=kk9wZ3Zakr4 Dropping The Needle is the podcast where all music from all genres is discussed. New releases, classic albums, rediscovered music, signed and unsigned. No ass kissing, just two guys talking about music. Dropping The Needle is hosted Michael Brandvold from Michael Brandvold Marketing and Mitch Lafon from PureGrainAudio.com. Tune in to the next episode of Dropping The Needle to see what artists we drop the needle on. Subscribe to Dropping The Needle in iTunes. Follow Michael on Twitter at @michaelsb Follow Mitch on Twitter at @mitchlafon Michael Brandvold is a freelance music industry consultant based in Northern California. Having launched Michael Brandvold Marketing to leverage his years of experience to provide direction to large and small clients in the areas of online & social marketing as well as e-commerce and customer acquisition and retention. Gene Simmons of KISS first tapped Michael's skills as a pioneering online marketing strategist to launch and manage all aspects of Kissonline.com's multi-million dollar enterprise, including their ground-breaking VIP ticket program. Michael has also managed the online efforts for Andy Gibson, Alexa Carter, Greg Kihn, Motley Crüe, Rod Stewart, Madonna, Ozzy Osbourne, Madonna and Britney Spears to name only a few. Mitch Lafon is a professional music writer located in Montreal, Quebec (Canada). His career started in 1980 when at the age of eleven he interviewed The Demon of KISS, Gene Simmons. In the ‘90s he did studio work with various artists including LA GUNS and worked on an Ace Frehley Tribute album. Over the years, his work has appeared in Brave Words & Bloody Knuckles Magazine as well as Metal Hammer (US) and Classic Rock (UK). Currently, PureGrainAudio.com and Roadie Crew magazine from Brazil are where his interviews can be found. He is well-respected by artists  who often request him by name (when they are ready to grant an interview).