Tom Webster on Minimizing Variables




The Work Talk Show show

Summary: For the first episode of The Work Talk Show, we were honored to be joined by Tom Webster, Vice President of Strategy and Marketing at Edison Research. In addition conducting quantitative and qualitative research worldwide, Edison is also the sole provider of exit-poll information to all major news outlets. As you can imagine Tom is a busy guy. In our first show, Tom tells us how he works through minimizing variables and maximizing airport time.