Summary: Brian Stokoe of Caterpillar joins the Social Pros Podcast this week to tell us about how Caterpillar's global social media strategy works, from metrics and collaboration to blogging and safety. Read on for some of the highlights or listen below for the full podcast. Listen Now Click the play button to listen here: [podcast]http://socialpros.podbean.com/mf/web/yfyjce/SocialProsEpisode36.mp3[/podcast] Download the audio file: http://socialpros.podbean.com/mf/web/yfyjce/SocialProsEpisode36.mp3 The RSS feed is: http://feeds.feedburner.com/socialprospodcast Find us on iTunes: http://itunes.apple.com/us/podcast/convince-convert-blog-social/id499844469 Please Support Our Sponsors Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft, Janrain, and Jim Kukral at DigitalBookLaunch. We use Argyle Social for our social engagement; we use Infusionsoft for our email; Janrain is our crackerjack social integration company, and Jim is our guest host for the podcast (and a smart guy). Social Pros Highlights For Your Reading Enjoyment, Thanks to Speechpad for the Transcription http://www.convinceandconvert.com/social-pros-podcast/social-media-success-for-global-enterprise/
