Episode 63 – Lessons From The Frozen Tundra (Dallas, Not Green Bay): How Prepared Are You?

Summary: Picture courtesy of DaddyClaxton.com SuperBowl fans, welcome to Dallas! Last Sunday temperatures were above 70. By midnight Monday night, we were approaching freezing. By morning light Tuesday, we were well below freezing. Rain was followed by sleet. We've been under a sheet of ice ever since. Retail businesses of every ilk have suffered a week of below normal sales. It's been made worse by the expectation that this week would be a banner week driven by SuperBowl crowds. By 6am this morning - Friday, February 4th - we had multiple inches of snow in the Metroplex. As I write this, outside The Yellow Studio, there's at least 5" of snow covering an inch of ice. How do you plan for that when an average winter involves little to no snow? Today's show isn't about the weather, but it's about being prepared. It's about how you should approach planning for disaster in your small business. Don't just listen to today's show. Do something to better prepare your business. Do it today. Don't delay. Thanks for listening, Right Click Here To Download The Audio