Summary: Following a short-lived rebranding to O.co, Overstock.com will once again be known as Overstock.com. Victor analyzes how the announcement will affects the .Co Registry as well as the value of TLDs in general.
Summary: Following a short-lived rebranding to O.co, Overstock.com will once again be known as Overstock.com. Victor analyzes how the announcement will affects the .Co Registry as well as the value of TLDs in general.