Summary: Erin Benzakein is one of the nation’s leading farmer-florists and the founder of Floret Farms. Her recent book, Cut Flower Garden published by Chronicle Books, will teach you how to grow and cut your own seasonal blooms.<br><br>More about this episode: majomolfino.com/blog/2018/1/28/creative-analytical-with-erin-benzakein<br><br>In this episode, Erin shares what she’s learned about the importance of leveraging rules and structure, while making space for creativity and beauty. She is a great example of balancing feminine and masculine traits, following your intuition, and listening to the whispers of your inner voice. As a bonus, you’ll also learn about the magic of flowers.<br><br>Show Notes:<br>-On being an anxious and curious little girl, her love for growing things from an early age, and her dream of her own “little plot of land”. [2:17]<br>-Dropping out of high school as an angry teen who couldn’t see a future for herself. [6:59]<br>-Starting a family at a young age, always taking the path less traveled, and her lifelong struggle of listening to her inner voice. [11:31]<br>-How a book inspired Erin to leave the city and start living her dream, and the beautiful partnership she has with her husband. [14:30]<br>-Erin’s biggest challenges starting out. [18:33]<br>-When things really started to click, and the fears Erin had to push up against along the way. [21:36] <br>-How not liking to feel “held back” has fueled her love for learning and figuring things out on her own. [28:34]<br>-“It’s okay to fail”: Erin’s insights on failure as a prerequisite for success. [31:51]<br>-On the balance between the feminine/creative side and the masculine/business side. [34:14]<br>-The importance of making space for creativity to grow and thrive, the magic of flowers, and what Erin has reclaimed for herself on her journey. [38:51]<br><br>References:<br>Majo's website – majomolfino.com<br>Learn more about Erin and Floret Farms – <a href="http://www.floretflowers.com" rel="noopener">www.floretflowers.com</a><br>Get her book, Cut Flower Garden – chroniclebooks.com/titles/floret-farm-s-cut-flower-garden.html<br><br>Music by Carolyn Pennypacker Riggs – carolynpennypackerriggs.com<br><br>Want to support women's voices? Go to patreon.com/heroinefm & become a bigger part of the Heroine community. Check out our rewards for supporters.
