How To Build Your Brand And Attract Sponsors As A Young Athlete with Vickie Saunders




Athlete Maestro | The Ultimate Podcast For Young Athletes | Sports Education | Sport Psychology | Mental Toughness | Athlete Development | Mental Training with Tola Ogunlewe show

Summary: As a young athlete you've probably seen the superstar athletes of the world build a following on social media and attract some of the biggest sponsors in the world. You've seen LeBron James and his deal with Nike. Usain Bolt has a deal with Puma. Lionel Messi is with Adidas. The list goes on and on. Then you think to yourself, I can never get to that level. You tell yourself "no one will want to sponsor me unless i'm a superstar". Well you're wrong. This is where your brand comes in. You're probably thinking "brand". Yes your brand. The superstar athletes you see would not have been able to achieve what they've achieved without first building a brand. And its because of the brands they've built that they can attract the sponsors they have. This is where my guest on the podcast today comes in. Vickie Saunders is an athlete branding expert and she is one of the most recognized and respected figures in the field. She is the Co-Founder of The Brand Builders. Her clients include USA Olympics, Institutes of Sports in Australia, England, Singapore, Canada and Wales). She is an author of two books, The Ultimate Guide To Sponsoring Athletes and Sponsorship for Athletes. Long story short Vickie is a legend. This episode will teach you that you don't need a large following to build your brand as an athlete and your performances have little to do with whether you get sponsors or not. If you find this episode helpful, share it with a fellow athlete to help them on their quest to achieve their sports goals. MORE IMPORTANTLY: Join our exclusive facebook group for like minded athletes where we delve deeper into the episodes of the podcast, www.athletemaestro.com/group If you're a parent and you'll like to learn how to nurture your child's sporting talent sign up for my FREE MASTERCLASS athletemaestro.com/sportsparenting There are a ton of podcasts you could listening to right now but you chose Athlete Maestro. What should I talk about next? Please let me know on twitter or in the comments below Subscribe for FREE lessons on Itunes: athletemaestro.com/itunes If you found anything useful on the podcast, please leave a RATING AND REVIEW so other young athletes like yourself can find and benefit from the podcast. To learn how to SUBSCRIBE AND LEAVE A RATING on the show, head to www.athletemaestro.com/subscribe. For more on Athlete Maestro visit athletemaestro.com If you have any questions, feel free to send an email tola@athletemaestro.com Get the Athlete Maestro Daily Planner, www.athletemaestro.com/dailyplanner Find me on social media Instagram - @tolaogunlewe Twitter - @tolaogunlewe Thanks for tuning in.