YouTube Advertising, a Viacom/Hulu Deal, Discovery+ Content and Cord Cutting in 2021 | Jan 25, 2021

Summary: eMarketer senior analyst at Insider Intelligence Audrey Schomer discusses important considerations when advertising on YouTube, the significance of Hulu's deal with ViacomCBS, whether there's a space in streaming land for Discovery+, and what cord-cutting will look like in 2021.