eCommerce Channel Advertising's Moment, Department Stores Future and Google/IAC Feud | Dec 15, 2020




Behind the Numbers: eMarketer Podcast show

Summary: eMarketer forecasting analyst Eric Haggstrom and principal analysts at Insider Intelligence Andrew Lipsman and Nicole Perrin discuss the size and growth of ecommerce channel advertising, and where it is headed. They then talk about Sephora stores inside Kohl's, the future of the department store, and why Google is in a spat with the IAC.