Summary: In this episode of Art of the Kickstart, we interviewed Dr. Shafiq Zaib (aka Dr. Zee), founder of Baxbag, a sustainable and posture-correcting backpack. Made from eco-friendly materials, BaxBag's patent-pending design help reduce back pain related to carrying traditional backpacks. Listen in and learn about the brand's product development journey and its road to crowdfunding.<br> Topics Discussed and Key Crowdfunding Takeaways<br> <br> * Dr. Zee's background in naturopathic medicine and what inspired her to come up with Baxbag<br> * The process of finding the right manufacturer to create a sustainable backpack<br> * What led Dr. Zee to crowdfunding and why Indiegogo was chosen as the platform to launch Baxbag<br> * The biggest surprises that Dr. Zee encountered in the product development process<br> <br> Links<br> <br> * <a href="https://www.indiegogo.com/projects/baxbag-world-s-best-posture-correcting-backpack#/">Baxbag on Indiegogo</a><br> * <a href="https://www.amazon.com/gp/product/0156260255/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0156260255&linkCode=as2&tag=artofthekic-20&linkId=c0356fa5ba3ed02457d395f536fa12c3">The Diary of Anais Nin, Vol. 1: 1931-1934 by Anais Nin</a><br> <br> Sponsors<br> Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. <a href="http://gdfl.co/1W4WoeH">Click here</a> to learn more and list your product - use coupon code ATOKK16 for 20% off!<br> Transcript<br> View this episode's transcript<br> Roy Morejon:<br> Welcome to Art of the Kickstart, your source for crowdfunding campaign success. I’m your host, Roy Morejon president of Enventys Partners, the top, full service, turnkey product development and crowdfunding marketing agency in the world. We have helped startups raise over a hundred million dollars for our clients since 2010. Each week, I’ll interview a crowdfunding success story, an inspirational entrepreneur, or a business expert, in order to help you take your startup to the next level with crowdfunding. Art of the Kickstart is honored to be sponsored by Gadget Flow. The Gadget Flow is a product discovery platform that helps you discover, save, and buy awesome products. It is the ultimate buyer’s guide for luxury gadgets and creative gifts. Now let’s get on with the show.<br> Roy Morejon:<br> Welcome to another edition of Art of the Kickstart. Today, I am really excited because I’m talking with Dr. Zee. Dr. Zee is the founder of Baxbag about to launch an Indiegogo or likely when you guys are listening to this episode, it’s already live on Indiegogo. So make sure to go and check it out. And Baxbag is really unique. I mean, not only is it good for your health, but it’s good for the planet. And I think we can all agree that we need more products out there in the world that are good for the planet. Baxbag is a sustainably engineered posture backpack. So it’s designed to be the most comfortable backpack for whatever your day has in store. And many people today don’t even know what today looks like, or what they’re going to be doing. So Dr. Zee, thank you so much for joining us today on Art of the Kickstart.<br> Dr. Zee:<br> Thank you so much Roy, for having me. I’m excited to talk about this and its need and everything else that comes with Baxbag.<br> Roy Morejon:<br> Absolutely. So, yeah, I mean, just for the audience’s sake, give us a little bit of your background and what inspired you to create Baxbag.<br> Dr. Zee:<br> Okay. So I’m a naturopathic medical doctor, and I specialized in biochemistry. I got my bachelor’s of science in biochemistry. So I had to carry it around really heavy books...
