Summary: Adam Lean is the founder of The CFO Project, a financial coaching firm to help ecommerce owners increase sales, profit, and cash flow. Adam is a former accountant turned small business owner. Things were going great...at first. But things quickly went downhill. He began to feel overwhelmed and like a hamster trapped on a wheel running 90mph in the same place without making any progress. It was doubly frustrating because he had an accounting background! He was able to turn his business around through a 4-step process that he now guides other small business owners through so that they can have more profit and experience more freedom. In this interview Adam will share: What is the point of a small business? The biggest challenge facing small businesses Why profit is more important than sales 5 key changes to make to go from feeling overwhelmed to feeling confident His 4-step process for increasing profit Find Adam Lean on the Web: Website | LinkedIn | Facebook
