Summary: Brant Cooper explains how to ignite entrepreneurial action within organizations by educating, enabling and empowering people to be closer to the customer, move faster and act bolder. Brant is author of NYT Best-Selller, "The Lean Entrepreneur: How Visionaries Create Products, Innovate With New Ventures, and Disrupt Markets." With over two decades of expertise helping companies bring innovative products to market, Brant blends agile, design thinking and lean methodologies to ignite entrepreneurial action within large organizations. Today's show is sponsored by Audible.com. Audible.com is a leading provider of spoken audio entertainment and information. Listen to audiobooks whenever and wherever you want. Get a free book when you sign up for a 30-day free trial at audibletrial.com/businessgrowth.
