SMME #129 Reaching 7-Figure Celebrity Aesthetician Status Through PR With Alana and Jared Mitchell

Summary: It’s publicity month on The Spa Marketing Made Easy podcast, and here to join me are my now third-time guests, Alana and Jared Mitchell of Skincare by Alana! If you’re not familiar with their backstory, Skincare by Alana started in humble beginnings inside a 70 square foot day spa room, which they’ve scaled into a multiple 7-figure business that has cultivated over 25 million dollars in product and services sales.