Summary: Pillar 4 (Episode 247 of the Boss Girl Creative podcast) of my 8+1 Pillar Series is all about creating great content. It's not just about creating content, but it's about your content being super great. Meaning, you've got to be writing it for your ICA (ideal client avatar). If you don't know who that is, you're not going to be able to effectively write or create great content. Start with Pillar 3 (Episode 246) first. Otherwise, it's time to keep building that business foundation with Pillar 4.
