Summary: <p>Building a successful brand is only one part of the brand development process – that brand requires proper legal protection as well.</p> <p><a href="https://www.linkedin.com/in/davebookbinder/">Dave Bookbinder</a> goes Behind The Numbers with Sean McConnell, Senior Attorney at Pepper Hamilton.</p> <p>In this episode Sean shares his unique experiences in building and protecting brands and intellectual property assets.</p> <p>Check out more of <a href="https://www.youtube.com/channel/UCgtWgKtl4QB2g6oZoMbKikA">Behind The Numbers on YouTube</a></p> <p>Behind The Numbers is available <a href="https://linktr.ee/BehindTheNumbers">wherever you get your podcasts</a></p> <p>Please subscribe to keep up with the latest episodes, and please rate the podcast so that others might find it – and please let me know what part of the world you’re tuning in from!</p> <p>Want to share your insights with the business community? Message me to learn how you can be a guest on Behind The Numbers. <a href="mailto:BehindTheNumbersDB@Gmail.com">BehindTheNumbersDB@Gmail.com</a> </p> <p>Please connect with me on <a href="https://www.linkedin.com/in/davebookbinder/">LinkedIn</a> and check out <a href="https://www.newroi.com/">https://www.NewROI.com</a></p> <p> </p>
