Ep. 104: The Story Behind PETA's Super Bowl Ad--Inspired by Kaepernick--From Inception to Rejection; See It Here Now.

Summary: PETA's one-minute ad, inspired by Colin Kaepernick and expressing an animal rights, human rights, and anti-speciesist theme was in the works for months. Then Lisa Lange, PETA Sr.VP says pressure was applied to keep the spot off TV. She talks to Emil Guillermo about the ad and the message. Go to PETA.org for more. Contact host Emil Guillermo See his show, "Married to PETA..." at San Francisco's Potrero Stage, Feb. 1 and 6. Twitter@emilamok Music provided by CarbonWorks.