Summary: Social entrepreneurship that solves major business battles is always popular. Today Kickstarter creator and sustainable businesswoman Becky Ingham of HookPod joins our inventor community to share the story of environmental entrepreneurship and how protecting wildlife on the high seas can power profits for the commercial fishing industries.<br> <br> <br> <a href="https://www.kickstarter.com/projects/hookpod/hookpod-saving-the-albatross-from-extinction?ref=nav_search" target="_blank">The HookPod Kickstarter Campaign</a><br> <br> Key Crowdfunding Takeaways<br> <br> * Why social entrepreneurship startups need to have a business basis<br> * The importance of finding complementary co-founders<br> * How to take advantage of startup opportunities<br> * Why it is challenging to change public perception<br> * How to position benefits for business success<br> * Why large scale business opportunities are incredibly hard<br> * The challenge of prototyping and building long term safety regulations<br> <br> Success Quotes<br> "Solve two things at once."<br> Links<br> <br> * <a href="http://www.hookpod.com/" target="_blank">HookPod.com</a><br> * <a href="http://fishtekmarine.com/hookpod.php" target="_blank">FishTekMarine.com</a><br> <br> My Influential Book Recommendation<br> <br> * <a href="http://www.amazon.com/gp/product/0316017930/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0316017930&linkCode=as2&tag=artofthekic-20&linkId=5XWX7ID55JU7AHYQ" rel="nofollow">Outliers: The Story of Success</a><br> <br> <a href="https://artofthekickstart.com/audible"></a><br> <br> <br> <br> [clear-line]<br> Connect with Becky<br> <br> * <a href="https://twitter.com/Hookpod" target="_blank">@HookPod</a><br> * <a href="https://www.facebook.com/hookpod" target="_blank">HookPod's Facebook</a><br> <br> Love the Show? Leave us a Review<br> <a href="http://bit.ly/1oYXnYw"></a><br> <br> <br> Make the Podcast More Awesome For You<br> <a href="https://artofthekickstart.com/survey"></a><br> <br>
