Summary: How do you take a proven product and pivot, expand and enter new markets? Today Ecofarm founders Alex and Nacho are sharing their startup story inspired by American aquaponics and crowdfunding to create a similar sustainability focused success. If you've ever considered a cofounder we dig into the dynamics of business partners and best practices for finding a suitable startup teammate.<br> <br> <a href="https://www.kickstarter.com/projects/1880042535/ecofarm-grow-fresh-food-with-your-own-mini-ecosyst" target="_blank" rel="noopener">The Ecofarm Kickstarter Campaign</a><br> <br> <br> Key Crowdfunding Takeaways<br> <br> * Why your first idea is never your best<br> * How to find cofounders for your startup to succeed<br> * The reason it's challenging to build a crowdfunding business while based in Europe<br> * Why entrepreneurs and individuals with different perspectives create a strong combination<br> * The way to pivot products and ideas from other markets to match your target<br> * Why founder fit is critical to startup success<br> * The challenges of VC funding and how crowdfunding can create proven traction<br> * How to effectively combine form and function<br> * What the best way to create and perfect product design<br> * How and where the sustainability focused movement of urban farming is taking people<br> <br> Success Quotes<br> <br> * "Make the life of the people better."<br> <br> Links<br> <br> * <a href="http://www.ecobird.eu/" target="_blank" rel="noopener">ecobird.eu</a><br> <br> Awesome Books<br> <a href="http://www.amazon.com/gp/product/0307465357/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0307465357&linkCode=as2&tag=artofthekic-20&linkId=CAG74YWULT2ZDZP7" rel="nofollow">The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich</a><br> Connect with Alex and Nacho<br> <br> * <a href="https://twitter.com/ecobird_team" target="_blank" rel="noopener">@ecobird_team</a><br> <br> Love the Show? Leave us a Review<br> <a href="http://bit.ly/1oYXnYw"></a><br> <br> <br> Our Sponsor<br> <br> * <a href="http://bit.ly/1lbn0dr">eFulFillment Service</a>: Want to get your rewards out to backers and eliminate the hassle of post-campaign shipping? EFS can help with tons of crowdfunding experience and special discounts for Art of the Kickstart listeners these guys are a great bet to help your business grow.<br>
