Summary: Roy Morejon of Command Partners is back with his first solo-hosted episode. Join us as we talk to Wylie Robinson of Rumpl and get his take on running a second Kickstarter campaign, harnessing your community, stealth launches and more.<br> The Super Fleece by Rumpl<br> <br> Success Quote<br> “Learn from your mistakes.”<br> Key Crowdfunding Takeaways<br> <br> * How learning from mistakes can make a second crowdfunding campaign better<br> * How Active Homewear became a concept<br> * What backgrounds and skillsets project creators need<br> * How to prepare yourself for fulfilling rewards<br> * Building a community and maintaining rapport with them<br> * What the Kickstarter community really looks like<br> * How to harness the power of the Instagram community<br> * Using Kickstarter to validate an idea for investors<br> * How to successfully stealth launch a campaign<br> * The importance of being transparent with your community<br> * When you should start your PR outreach<br> * How to use LinkedIn in your PR strategy<br> * Tips for first-time entrepreneurs<br> * How to structure your rewards<br> * How Kickstarter backers’ expectations are changing<br> <br> Links<br> <br> * <a href="http://www.gorumpl.com/" target="_blank" rel="noopener">gorumpl.com</a><br> * <a href="http://www.amazon.com/gp/product/0143037838/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0143037838&linkCode=as2&tag=artofthekic-20&linkId=N2CGPSRSFDYEFJIO" rel="nofollow">Let My People Go Surfing: The Education of a Reluctant Businessman</a><br> * <a href="http://www.amazon.com/gp/product/0061766089/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0061766089&linkCode=as2&tag=artofthekic-20&linkId=TQVTQ4XFQQH6ILPW" rel="nofollow">Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation</a><br> <br> Connect with Rumpl<br> <br> * <a href="https://www.instagram.com/gorumpl/" target="_blank" rel="noopener">@gorumpl</a> on Instagram<br> * <a href="https://twitter.com/gorumpl" target="_blank" rel="noopener">@gorumpl</a> on Twitter<br> * <a href="https://www.facebook.com/gorumpl/?fref=ts" target="_blank" rel="noopener">Rumpl</a> on Facebook<br>
