Summary: This week on Art of the Kickstart, <a href="https://artofthekickstart.com/stickable-cameras-wireless-headphones-aotk177/">Eddie Lee of Podo Labs is back</a> to tell us all about his latest Kickstarter project. Tune in to hear what he’s learned after running four successful crowdfunding campaigns, and what tips he has to offer to others hoping to fund their own consumer electronics product.<br> BELLE - A Powerful Bluetooth Speaker and Wireless Hub<br> <br> Key Crowdfunding Takeaways<br> <br> * What to expect to be different when you’re running your second, third or fourth campaign<br> * How to manage a crowdfunding campaign without losing focus on your existing customers<br> * How to use Facebook for consumer research<br> * How to get press coverage from the best online media outlets<br> * How to adequately prepare for a Kickstarter campaign<br> * How to make sure you truly understand your value proposition<br> <br> Links<br> <br> * <a href="http://cp2.go2.fund/belle">Belle on Kickstarter</a><br> * <a href="https://podolabs.com/">Podo Labs</a><br> * <a href="https://mailshake.com/">Mailshake</a><br> * <a href="http://amzn.to/2wkSP9H">Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future by Ashlee Vance</a><br> <br> Connect with Podo Labs<br> <br> * <a href="https://www.facebook.com/podolabs/">Podo on Facebook</a><br> * <a href="https://twitter.com/podolabs">@PodoLabs on Twitter</a><br> * <a href="https://www.instagram.com/podolabs/?hl=en">@PodoLabs on Instagram</a><br> <br> Sponsors<br> Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. <a href="https://thegadgetflow.com/submit/">Click here</a> to learn more and list your product - use coupon code ATOKK16 for 20% off!<br> <br> <a href="https://www.backerkit.com/admins/sign_up"></a>Art of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, <a href="https://www.backerkit.com/admins/sign_up">click here.</a><br> Transcript<br> View this episode's transcript<br> <br> Roy Morejon:<br> <br> Welcome to Art of the Kickstart, your source for crowdfunding campaign success. I’m your host, Roy Morejon, president of Enventys Partners, the top full-service turnkey product development and crowdfunding marketing agency in the world. We have helped startups raise over $100 million for our clients since 2010. Each week, I’ll interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level with crowdfunding.<br> <br> Art of the Kickstart is honored to be sponsored by BackerKit and the Gadget Flow. BackerKit makes software that crowdfunding project creators use to survey backers, organize data and manage orders for fulfillment by automating your operations and helping you print and ship faster. The Gadget Flow is a product discovery platform that helps you discover, save and buy awesome products. It is the ultimate buyer’s guide for luxury gadgets and creative gifts. Now, let’s get on with the show.<br> <br> Welcome to another edition of Art of the Kickstart. Today, I am joined again with Eddie Lee. Eddie, thank you so much for joining us again.<br> <br> Eddie Lee:<br> <br> Roy, it’s a pleasure to be here. Thanks for having me again.<br> <br> Roy Morejon:<br> <br> Hey, it’s my pleasure. All right. You guys just kicked off your fourth campaign for Podo Labs, Belle.
