An Interview With Kickstarter, Part 2 – AOTK209




Art of the Kickstart show

Summary: This week we’re back with Part 2 of our interview with Julio Terra of Kickstarter! Check it out to learn more about how to set up great Kickstarter rewards, what to do if your funding slows, how to become a Project We Love and much more. And if you missed part 1, <a href="https://artofthekickstart.com/an-interview-with-kickstarter-part-1-aotk206/">find it here</a>.<br> Key Takeaways<br> <br> * How to optimize Kickstarter rewards<br> * Innovative ideas for Kickstarter rewards<br> * What a Kickstarter creator should do if their funding has slowed down<br> * How to handle cross promotions with other project creators<br> * How to become a Kickstarter Project We Love<br> * Why it’s critical to plan your campaign well in advance of launching<br> <br> Links<br> <br> * <a href="https://www.kickstarter.com/">Kickstarter</a><br> * <a href="https://www.kickstarter.com/projects/1822742096/moon-the-most-accurate-lunar-globe?ref=EnventysPartners">MOON - the most accurate lunar globe</a><br> * <a href="http://amzn.to/2y0kptP">Designing Interactions by Bill Moggridge</a><br> <br> Connect with Kickstarter<br> <br> * <a href="https://twitter.com/kickstarter">@Kickstarter on Twitter</a><br> * <a href="https://www.facebook.com/Kickstarter">Kickstarter on Facebook</a><br> * <a href="https://www.instagram.com/kickstarter/">@Kickstarter on Instagram</a><br> * <a href="http://kickstarter.tumblr.com/">Kickstarter on Tumblr</a><br> * <a href="https://www.pinterest.com/kickstarter/">Kickstarter on Pinterest</a><br> * <a href="https://www.youtube.com/user/kickstarter">Kickstarter on YouTube</a><br> <br> Sponsors<br> Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. <a href="https://thegadgetflow.com/submit/">Click here</a> to learn more and list your product - use coupon code ATOKK16 for 20% off!<br> <br> <a href="https://www.backerkit.com/admins/sign_up"></a>Art of the Kickstart is honored to be sponsored by BackerKit. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, raise additional funds with add-ons and manage orders for fulfillment, saving creators hundreds of hours. To learn more and get started, <a href="https://www.backerkit.com/admins/sign_up">click here.</a><br> Transcript<br> View this episode's transcript<br> <br> Roy Morejon:<br> <br> Welcome to Art of the Kickstart, your source for crowdfunding campaign success. I’m your host Roy Morejon, president of Enventys Partners, the top full service turnkey product development and crowdfunding marketing agency in the world. We have helped startups raise over 100 million dollars for our clients since 2010. Each week I’ll interview a crowdfunding success story, an inspirational entrepreneur or a business expert in order to help you take your startup to the next level with crowdfunding. Art of the Kickstart is honored to be sponsored by BackerKit and the Gadget Flow.<br> <br> BackerKit makes software that crowdfunding project creators use to survey backers, organize data and manage orders for fulfillment by automating your operations and helping you print and ship faster.<br> <br> The Gadget Flow is a product discovery platform that helps you discover, save and buy awesome products. It is the ultimate buyer’s guide for luxury gadgets and creative gifts. Now let’s get on with the show.<br> <br> Welcome back to another edition of Art of the Kickstart. This week I’m back with Julio Terra. Director of Technology and Design at Kickstarter. He has many more great insights and tips to offer us so lets get on with the show.<br> <br> Let’s talk about rewards now,