Round Two with Wylie Robinson of Rumpl




Art of the Kickstart show

Summary: This week we’re catching up with Wylie Robinson, who we first interviewed three years ago in <a href="https://artofthekickstart.com/crowdfunding-active-homewear-twice-atk123/">episode 123</a>. Tune in to learn more about how he went on to have two more successful crowdfunding campaigns, what he’s learned about scaling a business and entering the wholesale market, what’s next for his company and much more.<br> Topics Discussed and Key Crowdfunding Takeaways<br> <br> * How a company can grow through crowdfunding<br> * Challenges that come with scaling a company after multiple successful Kickstarter campaigns<br> * How Kickstarter campaign preparations change after you’ve run multiple successful projects<br> * How to cut costs for your Kickstarter video<br> * How to use social media to grow your audience<br> * How to manage feedback from Kickstarter backers<br> * Why you need to have your product ready to go before launching on Kickstarter<br> * How to scale your company to begin to sell wholesale<br> <br> Links<br> <br> * <a href="https://artofthekickstart.com/crowdfunding-active-homewear-twice-atk123/">Art of the Kickstart Episode 123</a><br> * <a href="https://en.wikipedia.org/wiki/Yvon_Chouinard">Yvon Chouinard</a><br> * <a href="https://www.nps.gov/yose/index.htm">Yosemite National Park</a><br> * <a href="https://amzn.to/2Y2knQm">Let My People Go Surfing</a><br> * <a href="https://amzn.to/2FlNyqs">Change by Design</a><br> <br> Sponsors<br> Art of the Kickstart is honored to be sponsored by The Gadget Flow, a product discovery platform that helps you discover, save, and buy awesome products. The Gadget Flow is the ultimate buyer's guide for cool luxury gadgets and creative gifts. <a href="http://gdfl.co/1W4WoeH">Click here</a> to learn more and list your product - use coupon code ATOKK16 for 20% off!<br> Transcript<br> View this episode's transcript<br> <br> Roy Morejon:<br> <br> Welcome to Art of the Kickstart, your source for crowdfunding campaign success. I’m your host, Roy Morejon, President of Enventys Partners, the top full-service turnkey product development and crowdfunding marketing agency in the world. We have helped startups raise over $100 million for our clients since 2010. Each week, I’ll interview a crowdfunding success story, an inspirational entrepreneur, or a business expert in order to help you take your startup to the next level with crowdfunding.<br> <br> Art of the Kickstart is honored to be sponsored by BackerKit and The Gadget Flow. BackerKit makes software that crowdfunding project creators use to survey backers, organize data, and manage orders for fulfillment by automating your operations and helping you print and ship faster. The Gadget Flow is a product discovery platform that helps you discover, save and buy awesome products. It is the ultimate buyer’s guide for luxury gadgets and creative gifts.<br> <br> Now, let’s get on with the show.<br> <br> Welcome to another edition of Art of the Kickstart. Today I am joined with Wylie Robinson, founder and CEO of Rumpl. Wylie, thank you for joining the show again.<br> <br> Wylie Robinson:<br> <br> Thanks, Roy. Nice to be here.<br> <br> Roy Morejon:<br> <br> I was going through the archives. You were episode number 123 three and a half years ago, basically December of 2015. This was my first episode after acquiring the podcast, so I’m really excited to have you back on the show today.<br> <br> Wylie Robinson:<br> <br> Yeah, it’s crazy. It feels like yesterday.<br> <br> Roy Morejon:<br> <br> It does, I’m sure. In that time, you’ve now run a total of four successful Kickstarter campaigns. You’ve raised over a million dollars in capital just from the Kickstarter community. You’ve now got, as we were talking offline,