The Lessons Every Entrepreneur Can Take from the Bottled Water Industry




Monday Morning Radio show

Summary: Water is big business, with more people in the U.S. drinking bottled water than soft drinks, and new packaged-water entrants continuing to flood the market. Duane Stanford, executive editor of Beverage Digest, was one of the judges for this year’s water competition, and he joins host and award-winning journalist Dean Rotbart to talk about the innovators and entrepreneurs who are making a big splash in the water industry, and the rip currents they face.