142: 5 Steps of The Selling Staircase: What To Say, When To Say It, and Why You'll Actually Love It - with Nikki Rausch

Summary: After 25 years selling to companies and organizations like The Bill and Melinda Gates Foundation, Hewlett Packard, and Nasa, Nikki Rausch decided to trade-in her road warrior status so she could help entrepreneurs sell in a way that builds relationships and creates more connections, closed deals, and long-term clients. In this episode, Nikki discusses the five steps of her Selling Staircase, what to say when you get on a sales call, and more.