Learning Marketing Leadership With Carrie Palin, CMO of Splunk




Marketing Trends show

Summary: Early in her career, Carrie Palin was doing well but wasn't on the CMO track. But then friends and mentors challenged her to set her sights higher. Since then, she has served as a CMO three times. Currently, she is the CMO at Splunk. On this episode, Carrie walks us through her career and explains the leadership lessons she learned. She talks about how to succeed as a new CMO, what to do when you're a leader in an organization that's being acquired, how she evaluates new opportunities, and much more.