Summary: Esther is a ninja in PR. She helps experts get more publicity online, so they get more leads and sales. She does all that through Born to Influence and has gotten many of her clients on TV, newspapers, and top podcasts. If you want to get more publicity online to generate more leads and sales, then we got the right person for you. Esther’s tips are at your reach so might as well get your pens and pads and take note of these.