Allie LeFevere: The Power of Using Humor to Build a Brand




The Unmistakable Creative Podcast show

Summary: <p>Allie LeFevere is the CEO and co-founder of Obedient, a humorous branding and digital marketing agency that helps businesses and companies become unique and connect with their audience through laughter. Through laughter you say? Yes. You see, Allie’s method of marketing isn’t just funny. It’s scientific. Humor, along with fear and grief, triggers a release of adrenaline in your brain which helps create a lasting memory of the moment. Of the three, being funny seems the most likable. Join us for this discussion and get on board.</p> <p><em>Visit Allie Lefevere’s agency website at <a href="https://www.obedientagency.com/" target="_blank">www.obedientagency.com</a></em></p> <p><em>Find Allie on <a href="https://www.instagram.com/allielefevere/?hl=en" target="_blank">Instagram</a>, <a href="https://twitter.com/allielefevere?lang=en" target="_blank">Twitter</a> and <a href="https://www.linkedin.com/in/allielefevere/" target="_blank">LinkedIn</a></em></p> <h2>Sponsors</h2> <p>The Architects of Reality is an in-person, 2-day event where you will have the opportunity to connect, communicate and collaborate with some of your favorite Unmistakable guests. The Early-bird tickets are going fast. Hurry on over to <a href="http://www.thearchitectsofreality.com" target="_blank">www.thearchitectsofreality.com</a> to get on the list.</p> <p>If you’re struggling to find the time for a meditation habit, you’ll love Simple Habit.  They have meditations to deal with specific problems in your life to give purpose to your meditation. The first 50 listeners to download it get 30% off a premium subscription. Go check it out at <a href="https://simplehabit.com/creative" rel="nofollow">www.SimpleHabit.com/creative </a></p> <p>Allie LeFevere is the CEO and co-founder of Obedient, a humorous branding and digital marketing agency that helps businesses and companies become unique and connect with their audience through laughter. Through laughter you say? Yes. You see, Allie’s method of marketing isn’t just funny. It’s scientific. Humor, along with fear and grief, triggers a release of adrenaline in your brain which helps create a lasting memory of the moment. Of the three, being funny seems the most likable. Join us for this discussion and get on board.</p> <p><em>Visit Allie Lefevere’s agency website at <a href="https://www.obedientagency.com/" target="_blank" rel="noopener noreferrer">www.obedientagency.com</a></em></p> <p><em>Find Allie on <a href="https://www.instagram.com/allielefevere/?hl=en" target="_blank" rel="noopener noreferrer">Instagram</a>, <a href="https://twitter.com/allielefevere?lang=en" target="_blank" rel="noopener noreferrer">Twitter</a> and <a href="https://www.linkedin.com/in/allielefevere/" target="_blank" rel="noopener noreferrer">LinkedIn</a></em></p> <h2>Sponsors</h2> <p>The Architects of Reality is an in-person, 2-day event where you will have the opportunity to connect, communicate and collaborate with some of your favorite Unmistakable guests. The Early-bird tickets are going fast. Hurry on over to <a href="http://www.thearchitectsofreality.com" target="_blank" rel="noopener noreferrer">www.thearchitectsofreality.com</a> to get on the list.</p> <p>If you’re struggling to find the time for a meditation habit, you’ll love Simple Habit.  They have meditations to deal with specific problems in your life to give purpose to your meditation. The first 50 listeners to download it get 30% off a premium subscription. Go check it out at <a href="https://simplehabit.com/creative" rel="nofollow">www.SimpleHabit.com/creative </a></p>