Whittling Down Your MarTech Stack




Confessions of a Marketer show

Summary: <pre><code> &lt;p&gt;On Episode 78, Rob Weedn of DealSignal and Jeremy Middleton of Pramata join me. I had Rob on early in the series for a chat about data in marketing. I wanted to have him back, and when he mentioned he could get one of his customers to join him, I jumped at the chance to talk about account-based marketing, data, intent and marketing, plus the ever-present martech stack. We have divided this chat into two parts.&amp;nbsp;This is part one.&lt;/p&gt;&lt;p&gt;Cover photo is copyright 2019 Mark Reed-Edwards from a recent hike in Massachusetts.&lt;/p&gt; </code></pre>