Summary: Brian Bonner shares about motorsport sponsorship. Specifically, we talk about new trends in how motorsport marketing deals are put together, even if you’re not a big pro racing team. Brian shares a couple of great examples, in James Chartres and Kanga Motorsport, and Steve Smith and Big Mission Motorsport, and then gives tips that you can use to land a sponsor. Brian is a former Indy car and IMSA driver who specializes in motorsport marketing.
