Summary: Top 3 Value Bombs: 1. Every executive manages two businesses: the one they’re in, and the one they’re becoming. 2. You better be fundamentally thinking about what your company and your people can make next with the current assets, which are people, money, and materials. 3. When you’re playing in the Google search bar, in the Facebook newsfeed world and in the Pinterest world, it’s all about content that is engage-worthy and shareable.
