The Key to B2B Marketing




Confessions of a Marketer show

Summary: <pre><code> &lt;p&gt;On Episode 71, I continue my discussion with Elle Woulfe. What is the key to B2B marketing? It's simple--think of everyone as a person. That's the main conclusion of my discussion with Elle. There's a lot more to it than that, though. So you'll have to listen to get the whole story. As always, a fun chat with Elle.&lt;/p&gt;&lt;p&gt;Cover image from &lt;a href="https://www.flickr.com/photos/78423546@N06/34618601533/in/photolist-UK8o9e-S3MrYN-D7LkS-ZjBbz3-23E3HXj-JRRGFa-2aCdKUu-ZRUzsP-Yf59XH-29S4CSf-oqfc4w-R8xF1G-29EYwPm-cfr8BU-6cgUW8-496BGu-255wKRa-YkLnJ3-2b1gioW-qJMXbg-VXNV2j-pRqz27-UoXjYz-24jLtSb-d3QDmG-Rrm5sQ-27L59rX-rjEnhm-22WmLyp-U4ozmV-2dMQpGK-2313UHr-WmhT64-Nw2Vim-ESmf21-SS6k68-2fGnMeS-bzq2E4-NrfNgj-MsnWNC-Sh5b2s-28t5y4y-2f7rvkx-k5Rx6s-Jzpu78-W9yzww-nFqvE2-X1rR9p-8cGJjp-25vosUY" target="_blank"&gt;Flickr&lt;/a&gt;, public domain.&lt;/p&gt; </code></pre>