Being A Good Corporate Citizen in A Sustainable World with Anne Bahr Thompson, author

Summary: <p>Anne Bahr Thompson, author of <em>Do Good: Embracing Brand Citizenship to Fuel Both Purpose and Profit</em>, has been motivating business leaders to use their brands as a force for change. She shares her insights on how research proves that doing "good" boosts more than just your bottom line, the importance of sincerity, what companies are good brand citizens, the CEO’s role in brand citizenship, what individuals can do to be more sustainable, why caring for your employees is priority one, and more! #NothingWastedPodcast</p>