Summary: <p>In this episode, I talk about another aspect of good fiction that be used in copy...more of a driving force actually, with two parts (and a little bit about why those two parts can work together more effectively).</p> --- Support this podcast: <a href="https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support" rel="payment">https://podcasters.spotify.com/pod/show/fiction-and-copy-decoded/support</a>
